The first time I've ever seen a boycott work, congrats all. For reference remember the cheapest plan is $11 a month, so that was roughly $18.6 million / month lost in revenue they were looking at. Even for a huge company, almost 20mil drop in monthly revenue is going to hit them hard.
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not to mention whatever they were losing in ad revenue per episode.
If you ask me there's still work to be done.
Don't forget that Iger and the executives that made this decision to capitulate are still in their jobs.
Both things can be correct.
Starbucks has closed over 150 stores down after they got boycotted for the past year or two.
Target has been absolutely plummeting also due to boycotts of young adults.
Boycotts work great as long as there are enough people doing it. If a company loses customers on the scale of millions of people or high percentages of consumer base, it will impact them.
Everything I've seen about Starbucks has been them closing unioned stores, I suspect this isn't the win you're thinking it is.
Target is still a good example... And frankly I can't come up with many more than just that, either. 😢
Also, from Disney's POV the fixed costs for movies/shows are huge and the incremental cost for subscribers is very low. The lost subscribers come right from profit.
Except that they immediately bumped their subscription prices that week by $2/mo. So they'll recover what they've lost on the backs of the subscribers who didn't take a stand. Nothing more American than that.
Kind of have to define "work" though. When it comes down to it, I don't know if it changes much in any progressive sense. But I guess a win is a win and maybe the line to toe is shifted or solidified for Disney.
it's a win, take the wins when we can because it's going to feel few and far between. The majority of the country stood up and said this is a line we refuse to cross, and we're willing to show you with our wallets. I think that's a massive thing. This is going to be in any exec's head next time a choice like this comes up.
Good. Just keep pressing the cancel button people. https://help.disneyplus.com/en-GB/article/disneyplus-en-nl-cancel
I really hope many people never came back. Aside from the politics, US streaming services keep enshittifying for years now. Piracy provides a much better experience and is way more reliable long term.
“Hey guys! Guess what?! We brought back Kimmel!”
Oh that’s great news! It means we’ll be able to…
“So now we’re raising the prices!”
Oh you can fuck right off….
I thought this was a useful part of the article:
Kabas reports that 1.7 million was 436% above a subscriber loss that’s typical for the same period
Hopefully, this shows people that we have the power. what's next, Amazon prime??
Too many people shop there and got addicted to 2 day shipping. Covid sealed the deal
No.
People who live remote, like on the Pacific, or in the mountains rely on mail delivery to avoid driving 2-3hrs for shopping of any kind beyond their local, small, overpriced grocery. The elderly anywhere do the same, as do people who don’t drive.
Remember, we don’t have decent mass transit outside of major cities and even then many major cities are limited to buses which not many people actually like. Even then, mass transit has a haul/carry problem.
When was the last time you went to 8 different stores to find what you need? Do you even have 8 different stores near you that cover what you need? Stores have been closing. It’s faster, easier, and costs far less in time & gas to fill one online cart with socks, new tshirts of a specific style and fit, wasabi powder, Tylenol, a charger adaptor, coffee beans, a specific desk chair, loose leaf tea, a new ergonomic mouse, 100% cotton high thread count bed sheets in a color you like, specialty dog food, casters that don’t cost too much, shellac flakes, etc. You probably couldn’t fulfill that list wherever you live and the pieces you might be able to find involve more than one store.
The alternative to Amazon is Walmart. Their mail order system is good, for what is fulfilled by Walmart, and returns are easier than Amazon.
Win, right?
Wrong. Walmart is notorious for treating their employees bad, granted, not as bad as Amazon warehouses, last check. Worse, the Waltons fall off the radar on wealth because that wealth is spread across a family instead of one person. Collectively, they are worth $432 billion.
Sounds like we’re all to blame. Maybe we really should consider boycotting Amazon and Walmart to stop people from relying on exploitative corporations for daily life. Talk to neighbors and coworkers to share excess commodities with each other. Maybe you might meet a soap-maker, a gardener, a hunter or beekeeper. You might be handy or a problem solver to help someone else out.
You have a generation of kids who get anxiety just at the prospect of talking to people. I appreciate your suggestion, but if you need a new uniform to return to work in 3 days, this isn’t a practical solution.
Practical is what works. It’s why the Kimmel boycott of Disney worked at all. Cancelling was easy, accessible, and didn’t cost any money. That’s why it happened at all.
Ansonsten margins on their b2c shit are super thin. They’ll just lay off and slow down operations. Their real money is from AWS where by some estimates over half of the internet is running on.
Technically more as I was just thinking of subscribing so I could watch Buffy the Vampire Slayer on Hulu. Now I own it on DVD after buying a new DVD player after years of not having one. It's been awesome! I can't believe I forgot the magic of DVD and all my friends and family have been happy to let me borrow their old content as nobody watches their DVDs anymore.
Check your library for DVDs too!
Does it have all the cool bonus features and behind the scenes stuff that has become a relic of the past?
Yep, same with movies. DVDs had the good stuff, Blurays have some
But 4k BDs are pretty bare and all “four movies in a box” collections just have the movies
There are some great 4K publishers, but they are pricier. I really like Arrow. They seem to appreciate that they are likely giving these films their final physical releases.
If you're computer savvy, look into Plex or jellyfin to create your own streaming service.
They're not ALL because of the Kimmel fiasco. The article clarifies that the "1.7 million was 436% above a subscriber loss that’s typical for the same period."
Still, excellent proof that boycotting works, and that if we can appeal to corporate greed, we can force them to do the right thing.
So they usually churn ~320K; so ~1.4m cancellations can be attributed to the Jimmy Kimmel fiasco.
I wanted to share this with others, but I can't seem to find any other sources and i've no idea who Marisa Kabas is. It will be pretty incredible if this is true. 🤞🏽
She is a legit journalist. I don’t know her personally but we have a mutual friend who tells me about her all the time. As far as I can tell from reading what she writes, she really knows her stuff.
Oops.
Anytime 👈👈
GOOD!
But I want MORE.
Those are rookie numbers, let's pump those numbers up!
DON'T RESUBSCRIBE!
That's like $15,000,000 a month.
Close to $18M/mo which is almost a quarter of a billion per year. That’s enough to get anyone’s attention.
Last I read Disney has over $20 Billion in revenue a quarter. So it's something, but it's not on the same level as me missing out on $100.
And you and I don't get to throw tantrums in shiny offices full of yes men when we lose $100.00.
Though...is there maybe a service for that?
I could try a service where actors pretend to care what I think for like 20 minutes on a Zoom call.
Somebody should make that.
I don't even know who he is. I'd just forgotten I still had the subscription going and this story reminded me.
more should cancel and nobody should return. let these companies hurt since nobody has ever held them accountable
Make sure the losses stick. They stop the bleeding, but healing has to be slow and actively anti fascist–give us a dozen more like 'andor' before you get another penny.