this post was submitted on 29 Sep 2025
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The first time I've ever seen a boycott work, congrats all. For reference remember the cheapest plan is $11 a month, so that was roughly $18.6 million / month lost in revenue they were looking at. Even for a huge company, almost 20mil drop in monthly revenue is going to hit them hard.
not to mention whatever they were losing in ad revenue per episode.
If you ask me there's still work to be done.
Don't forget that Iger and the executives that made this decision to capitulate are still in their jobs.
Both things can be correct.
Starbucks has closed over 150 stores down after they got boycotted for the past year or two.
Target has been absolutely plummeting also due to boycotts of young adults.
Boycotts work great as long as there are enough people doing it. If a company loses customers on the scale of millions of people or high percentages of consumer base, it will impact them.
Everything I've seen about Starbucks has been them closing unioned stores, I suspect this isn't the win you're thinking it is.
Target is still a good example... And frankly I can't come up with many more than just that, either. 😢
Also, from Disney's POV the fixed costs for movies/shows are huge and the incremental cost for subscribers is very low. The lost subscribers come right from profit.
Except that they immediately bumped their subscription prices that week by $2/mo. So they'll recover what they've lost on the backs of the subscribers who didn't take a stand. Nothing more American than that.
Kind of have to define "work" though. When it comes down to it, I don't know if it changes much in any progressive sense. But I guess a win is a win and maybe the line to toe is shifted or solidified for Disney.
it's a win, take the wins when we can because it's going to feel few and far between. The majority of the country stood up and said this is a line we refuse to cross, and we're willing to show you with our wallets. I think that's a massive thing. This is going to be in any exec's head next time a choice like this comes up.
Didn't Kimmel get back on air and sorta half-ass apologize? The whole thing reminded me of the bullshit where Jerry Jones made a show of taking a knee with his players while the anthem was NOT playing.
Did the boycott work, or did they do something that made it look like it?
The right wanted him to grovel in pain. He did not. The left wanted him to flip off the network and say kirk got what he deserved. He did not.
He reiterated his prior message that he felt empathy for the family.
He noted that what he said wasn't at all what they claimed before they threw a tantrum and tried to cancel him.
And he called out the assholes who overstepped to make this all happen.
It was balanced. I don't think either side got what they wanted.
which honestly bravo to him, that was a very very difficult needle to thread
You should actually watch Kimmel's return monologue instead of downplaying the success of the boycott.