637
submitted 9 months ago by L4s@lemmy.world to c/technology@lemmy.world

Ubisoft Exec Says Gamers Need to Get 'Comfortable' Not Owning Their Games for Subscriptions to Take Off::An executive at Assassin’s Creed maker Ubisoft has said gamers will need to get “comfortable” not owning their games before video game subscriptions truly take off.

top 50 comments
sorted by: hot top controversial new old
[-] trackcharlie@lemmynsfw.com 199 points 9 months ago

Remember kids, if buying isn't owning, piracy isn't theft.

load more comments (7 replies)
[-] stoy@lemmy.zip 132 points 9 months ago

Gamers says CEOs need to get comfortable not having a subscription model for their sales to take off.

[-] Graphy@lemmy.world 40 points 9 months ago

We’re lucky that Ubisoft doesn’t make any good games.

load more comments (2 replies)
[-] hperrin@lemmy.world 116 points 9 months ago

Nope. We refuse. But fuck you for asking.

[-] BreadstickNinja@lemmy.world 23 points 9 months ago

I don't know. A lot of people seem willing to pay for battle passes, which is already halfway there.

It was good to see a little bit of resistance this year and particularly the success of BG3, but I'm concerned that the overall trend is negative. Any publisher beholden to investors will be under strong pressure to monetize, monetize, monetize.

All I can do is not give them money, but someone else probably will.

[-] TheGrandNagus@lemmy.world 22 points 9 months ago

Yeah, people in this thread are saying this is absurd and nobody will go along with it, like have they met gamers from outside Lemmy?

In the wider world, people think I'm insane for not loving Microsoft's game subscription service. Even here and on Reddit I've received flak for not wanting games as a subscription service. It's weird.

Game subscriptions will happen. The wider market, unfortunately, loves the idea of paying a monthly fee to play games.

[-] kusuriya@infosec.pub 82 points 9 months ago

As long as they get comfortable with the idea of if buying isn't owning then piracy isn't stealing.

load more comments (3 replies)
[-] devious@lemmy.world 60 points 9 months ago

Maybe I am just an old nostalgic fart but I have games that I own that are over 30 years old that I still have access to and regularly play and that's how I like it.

I personally don't at all see any benefit to the consumer that subscription based gaming provides. Arguably you can access more games for less money, but if video streaming is anything to go by (increased prices, less content across more and more services, ads creeping back in etc), that value proposition won't last long.

[-] original_reader@lemm.ee 54 points 9 months ago

The benefits are not meant for the consumer.

[-] BeigeAgenda@lemmy.ca 18 points 9 months ago

We even have the current streaming services as examples, that's why Ubisoft are greedy for getting people to subscribe.

Game streaming services will eventually be:

  • Fragmented: You will need to have multiple subscriptions to play the games you want.
  • Games will disappear without notice (We already see this on app-stores).
  • Prices will be jacked up at a whim, and premium tier plans will be added.
  • And as the pièce de résistance: Full of ads.
load more comments (1 replies)
[-] gravitas_deficiency@sh.itjust.works 59 points 9 months ago

I dunno man, I get a pretty solid sense of pride and accomplishment after pirating a thing, so I think I’ll stick with that.

load more comments (2 replies)
[-] IronpigsWizard@lemmy.world 55 points 9 months ago

The fact that some people are ok with, "subscriptions taking off" in this very post is troubling.

The future, where you own nothing, pay a subscription for everything.

load more comments (8 replies)
[-] _number8_@lemmy.world 45 points 9 months ago

i'm so excited for the fucking subscription fad to die. people have gotta get sick of it at some point right? what could be enticing enough to replace it for both corps and users?

load more comments (4 replies)
[-] noxy@yiffit.net 42 points 9 months ago

I am quite comfortable with not owning any ubisoft games. It's a kind of comfort that comes easily when one doesn't pay ubisoft any money for anything.

load more comments (3 replies)
[-] RememberTheApollo@lemmy.world 42 points 9 months ago

Screw these guys.

Why can’t they release the server code or whatever so the community can keep playing the games. I’ve got a bunch of games that I can no longer play because there’s no servers. There was a community attempt at putting something together, they were working from scratch, but it seems to have failed.

The devs won’t support it, but they won’t let anyone play with the abandonware either. Took their ball and went home.

load more comments (1 replies)
[-] devilish666@lemmy.world 41 points 9 months ago

Meme00144

Solution for greedy company

load more comments (1 replies)
[-] reksas@sopuli.xyz 40 points 9 months ago* (last edited 9 months ago)

ubisoft should get comfortable with people just not buying their crap at all.

[-] popemichael@lemmy.sdf.org 37 points 9 months ago

I'd rather remain comfortable not buying games from Ubisoft and EA.

I refuse to waste a single dollar on every game from both companies, since we were all bent over and continue to get bent over because they just don't care about anything but making more money.

A good example from Ubisoft is the handling of the Driver series. They kept on releasing the games in the series in a near unplayable state before when most people had dial up.

A good example with EA was the failed DRM with Spore. They only let you install the game 3 times, which glitched out to the point where people had to turn to piracy (warez and crackz) to play a game they paid for.

We vote with every dollar spent, which gives me hope when people rally around good companies that do the right thing.

[-] Heavybell@lemmy.world 35 points 9 months ago

I like how in this article the greedy cunt is talking about consumers just getting used to the idea of not owning the game being okay because they'll keep their progress and can come back to their game any time. Like we haven't seen media disappear off streaming services all the time. Like nobody has ever fallen on hard times and had to cut ongoing costs. Fuck off.

[-] eronth@lemmy.world 25 points 9 months ago

Literally the debate is happening because games and media have vanished... including Ubisoft games!

[-] corsicanguppy@lemmy.ca 35 points 9 months ago

gamers will need to get “comfortable” not owning their games before video game subscriptions truly take off.

So subscriptions won't take off if we demand to own what we buy? I accept those terms.

If it ain't a sale, it's not piracy.

[-] GaMEChld@lemmy.world 34 points 9 months ago

Gamer here. Go fuck yourself Ubisoft. You can quote me on that.

load more comments (1 replies)
[-] agitatedpotato@lemmy.world 33 points 9 months ago

Counterpoint: I dont fucking want subscription services to take off. I want to pay for the game I'm gonna play and only the game I'm gonna play.

[-] TheRealKuni@lemmy.world 32 points 9 months ago

Game Pass is going gangbusters. A monthly fee to play shitloads of games, including first party titles at launch, with a discount on purchasing those games if I decide I want them? Awesome.

I think the problem is you, Ubisoft. No one trusts you. And you keep releasing the same game.

load more comments (5 replies)
[-] echodot@feddit.uk 29 points 9 months ago

I don't know what planet he's on but we already don't really own our games. Hell if Steam goes down I'm going to lose access to pretty much everything.

The problem is more that I don't trust Ubisoft to not change the terms of the agreement halfway through. I can totally see them pulling a rockstar and getting rid of an old version of the game if they decide they want to do an HD release.

load more comments (6 replies)
[-] Duamerthrax@lemmy.world 29 points 9 months ago

That's funny. It's been years since I gave Ubisoft any money and I'm perfectly comfortable.

[-] misanthropy@lemm.ee 28 points 9 months ago

Ubisoft exec, you should get comfortable sucking our collective dicks

[-] stoly@lemmy.world 27 points 9 months ago

And if anyone needed to know whether these companies are run by entitled idiots, this is the proof.

load more comments (2 replies)
[-] Modva@lemmy.world 25 points 9 months ago
[-] Rosebludd@lemmy.world 25 points 9 months ago

One more reason why it’s morally acceptable and necessary to torrent Ubisoft games

load more comments (1 replies)
[-] Cypher@lemmy.world 24 points 9 months ago* (last edited 9 months ago)

Ubisoft executives need to get comfortable being unemployed.

[-] Snapz@lemmy.world 23 points 9 months ago* (last edited 9 months ago)

Fucking, brain dead tool.

Thank whatever is sacred to you that these mindless drones picked video games. Have no doubt that it this same person hadn't flunked out of medical school, they'd be running a chain of hospitals somewhere saying, "patients need to just get used to bleeding more and for longer to support our profit model".

load more comments (9 replies)
[-] thorbot@lemmy.world 23 points 9 months ago

Ubisoft needs to get comfortable with fucking off with their launcher bullshit or I will never ever buy their games again

load more comments (3 replies)
[-] SuddenDownpour@sh.itjust.works 23 points 9 months ago

Comfortable not owning what?

load more comments (1 replies)
[-] kittenzrulz123@lemmy.world 22 points 9 months ago

The Ubisoft exect can kindly fuck himself with a cactus.

[-] alienanimals@lemmy.world 21 points 9 months ago

Fuck Ubisoft executives.

[-] AFC1886VCC@reddthat.com 20 points 9 months ago

Subscribe to my nuts Ubisoft

[-] Nommer@sh.itjust.works 20 points 9 months ago

If I don't own the games I bought them piracy isn't stealing. It goes both ways fuckers.

load more comments (2 replies)
[-] baseless_discourse@mander.xyz 19 points 9 months ago* (last edited 9 months ago)

I am very comfortable not owning ubisoft games, because I am not buying them. :)

Every company that is hostile towards their own customer will soon have no customer (hopefully, lol).

load more comments (3 replies)
[-] Crikeste@lemm.ee 18 points 9 months ago

I’m already VERY comfortable not having any Ubisoft games! ☺️☺️☺️☺️☺️☺️☺️☺️☺️☺️☺️☺️

load more comments (2 replies)
[-] BastianAI@lemmy.world 18 points 9 months ago

I really don't need a subscription service to give me access to even more games that I'll just launch and play for about 20 minutes before I go back to playing battlefield 4

[-] Blackmist@lemmy.world 17 points 9 months ago* (last edited 9 months ago)

Not really, Ubisoft.

Much like music, movies and TV, you just need to make sure your content is both available for purchase for people who don't want a subscription and consistently available on a subscription service for those that do.

It's when you start fucking around and taking them off again because somebody else is offering you more for exclusivity that we get pissed off and just pirate things. You can't expect Assassin's Creed Black Flag to still be making you a noticeable amount of money, but a subscriber can rightfully expect it to be on your service.

I'm of the opinion that if a game is on a subscription service, be it PSN or Game Pass, then it should stay there except in very extreme circumstances. A game can take weeks to play through, and it's only going to take one large game going AWOL at 90% completion for me to sour on the whole idea.

[-] Skkorm@lemmy.world 17 points 9 months ago

Imagine playing a Ubisoft game

load more comments (5 replies)
[-] Track_Shovel@slrpnk.net 17 points 9 months ago

As gamers grow comfortable in that aspect… you don't lose your progress. If you resume your game at another time, your progress file is still there. That's not been deleted. You don't lose what you've built in the game or your engagement with the game. So it's about feeling comfortable with not owning your game.

Yeah, you know I don't lose my game either saved on my CPU or Xbox with a copy of the game I don't have to pay for more than once for a predetermined value.

[-] MeanEYE@lemmy.world 17 points 9 months ago

Snarky comments and people joking about Ubisoft's practices but in reality many if not most will simply accept that, spread their butt-cheeks and prepare for all the shoddy practices to be rammed up their ass. Once they get one foot in the door it's just incremental steps from there, be it visual downgrades, selling experience boosters for games they made slower on purpose, day one DLCs, pre-orders, special editions, accounts for "offline" game, etc. Anything goes if they can squeeze another dollar from their customers. There's a message stronger than words when Ubisoft is constantly voted most hated company and yet remains one of the biggest.

Not sure what to tell you masochistic fans but Eves said spread the cheeks some more, there's nothing else for you to do obviously. Bend over.

load more comments (3 replies)
[-] CriticalMiss@lemmy.world 17 points 9 months ago

I’m already confident with having 0 Ubisoft games in my library.

[-] Mago@lemmy.world 16 points 9 months ago

Ubisoft needs to get used to me never buying their repetative lazy games every again.

What a shame. FC3, 4 and primal are some of my favorite games..

[-] LWD@lemm.ee 16 points 9 months ago* (last edited 9 months ago)

Oh no. It would be horrible if subscriptions never took off.

/s

load more comments (1 replies)
[-] arc@lemm.ee 16 points 9 months ago* (last edited 9 months ago)

Subscriptions are taking off, just not Ubisoft subscriptions because most of their games are derivative shit.

And personally I don't have an objection with the concept of subscription as an option. It's no worse than streaming music or videos, or renting a DVD / VHS back when. But whatever the service is will have to have a LOT of content, not just back catalogue but new stuff too with fair & reasonable terms for people to want to subscribe. If Ubisoft wants to ever see its stuff streamed it will have to be as part of some other, better service than the one they offer that's for sure.

load more comments (7 replies)
load more comments
view more: next ›
this post was submitted on 17 Jan 2024
637 points (97.5% liked)

Technology

59038 readers
2834 users here now

This is a most excellent place for technology news and articles.


Our Rules


  1. Follow the lemmy.world rules.
  2. Only tech related content.
  3. Be excellent to each another!
  4. Mod approved content bots can post up to 10 articles per day.
  5. Threads asking for personal tech support may be deleted.
  6. Politics threads may be removed.
  7. No memes allowed as posts, OK to post as comments.
  8. Only approved bots from the list below, to ask if your bot can be added please contact us.
  9. Check for duplicates before posting, duplicates may be removed

Approved Bots


founded 1 year ago
MODERATORS