this post was submitted on 10 Feb 2025
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Lamar filled the stage with performers, but none of them seemed to be white. While most may not even have noticed, some particularly upset users took to X to express their frustration.

"There's no diversity in the half time show. DEI only goes one direction and this horrible halftime show perfectly represents why DEI needs to die," a user wrote.

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[–] ayyy@sh.itjust.works 76 points 19 hours ago (2 children)

Why are we still printing articles that quote nothing but tweets as if it’s real reporting on real human opinions instead of a psyop bot farm?

[–] halykthered@lemmy.ml 17 points 18 hours ago

In the event you didn't know what to think, here's a large group of possibly real people who have maybe computer-generated opinions, that you can actually agree with, right now!

Look at how many there are, truly this is an accurate representation of your countrymen, and you... disagree with them? What's it like being on the outside, looking in, nerd?

Thankfully, media literacy is at an all time low. So we can just keep pumping out these open-source articles that masquerade as journalism. Now your relatives and coworkers can sound intelligent and well-informed when they come to talk, even though they may have only read the headline!

[–] TheSambassador@lemmy.world 12 points 19 hours ago (1 children)

For real. We need to ban these articles based on opinions from social media. They're pretty much never representative of a real person's opinion, and they're mostly impossible to verify if they've been said by a person.

[–] Lost_My_Mind@lemmy.world -1 points 14 hours ago (1 children)

We WOULD ban them, but the person in charge of banning things is rich, and the media is owned by the rich, so we're just gonna go ahead and keep doing this.

[–] TheSambassador@lemmy.world 9 points 13 hours ago

We could ban them here. We're in charge here.

[–] _thebrain_@sh.itjust.works 41 points 20 hours ago* (last edited 20 hours ago)

I found this somewhere and thought it was a pretty good explanation for all the symbolism in his performance.

And even tho I'm not super familiar with his music, I do respect him and an artist and really enjoyed the show.

Edit: and Serena crip-walking on Drake getting called a pedophile on international TV was just the icing on the cake for me.

[–] JoMiran@lemmy.ml 179 points 1 day ago* (last edited 1 day ago) (1 children)

They are using DEI with a hard "R"

[–] LandedGentry@lemmy.zip 125 points 1 day ago

Don’t forget the companion piece!

[–] MuskyMelon@lemmy.world 96 points 1 day ago (2 children)

I watched it and thought Kendrick Lamar is awesome! Samuel L Jackson is awesome! Serena Williams is awesome! DJ Mustard is awesome!

I never thought oh they're all black...

[–] Gerudo@lemm.ee 52 points 23 hours ago (1 children)

Oh I did. I just sat there with my hands tented together saying good...gooood over and over

Kendrick knew exactly what he was doing by having everyone be non-white. I was all for it.

[–] octopus_ink@lemmy.ml 10 points 19 hours ago

I spent the entire SB waiting for the halftime show for that very reason. I caught some of it, my environment was too noisy for some of it. But when I heard his opening line about the revolution being televised I knew it was going to be what I was hoping for.

[–] MothmanDelorian@lemmy.world 17 points 22 hours ago

I just found out DJ Mustard’s first name is Dijon

[–] NONE_dc@lemmy.world 150 points 1 day ago (1 children)

Wouldn't putting even one white performer in the show count as.... "Forced inclusion"?

[–] Zero22xx@lemmy.blahaj.zone 69 points 1 day ago (1 children)

No one ever accused these people of being smart.

[–] NONE_dc@lemmy.world 31 points 1 day ago (1 children)

Nah, I don't think it's about being smart or not. For them it was never about "logic" or "congruence", they are just hopelessly racist.

[–] Zero22xx@lemmy.blahaj.zone 27 points 1 day ago

Yeah you're definitely right. They're looking at an all black show and calling it DEI. So they don't actually care what DEI stands for, when they say DEI they mean "black". Or more accurately probably the other word. I guess we all already knew that though.

[–] itsgroundhogdayagain@lemmy.ml 82 points 1 day ago

Tell them it was all based on merit and watch their heads explode

[–] Lost_My_Mind@lemmy.world 4 points 14 hours ago (2 children)

I didn't enjoy the entire superbowl. Not a single commercial was memorable, or with me right now. The game was sad and one sided, while the commentators just kept trying to suck off KC.

And as far as the halftime show, I didn't like it. Now, as far as the music goes, I never like the music. But usually the music at least brings with it some amazing visuals. It usually feels like the biggest performance of the year.

Instead, they had one move. Yes, the dancing in colors to eventually form a flag that waves IS pretty cool.....but you got a 20 minute performance. That visual is a minute at most. What else ya got? Oh, just a lot of dancers marching down the street.....still forming a flag. Oh, the majority of your show is the flag? Yeah, it was kinda cool the first time....but that CANNOT be your only move. I forget who was billed as the official act, but there was one that broke down into a whole bunch of singers. You had jay z and eminem, and mary j blige and snoop dogg, and it just kept changing styles. That one was kinda cool.

I think that's what I want in superbowl halftime shows. Larger than life productions where you get lost in the theatrical production of all, and it becomes an ensamble cast of artists and styles.

I want one where TLC leads into Lady Gaga, leads into Destinys Child, leads into Beyonce, capped off by GWAR.

Imagine that halftime show.

[–] dontkickducks@lemmy.world 19 points 10 hours ago (4 children)

"Not a single commercial was memorable "

The fact that commercials are seen as anything else than annoying is already strange to me. But reading that it really is seen as an entertaining part of the Super Bowl takes it to a whole other level.

[–] Red_October@lemmy.world 1 points 51 minutes ago

Usually you're right, Commercials are only annoying. The Super Bowl USED to be the exception, where companies would go all out to make something entertaining enough to be memorable. That was where the good ideas, the creative productions, would be found. If you believe there is any reality in which a commercial can be entertaining to watch, the Super Bowl was where you would find it. I've been to Super Bowl watch parties in which the entire crowd would go quiet just to catch the commercials. They were absolutely an entertaining part of the experience, and if you didn't especially care about football they were easily the best part.

These days, though, not so much. These days it seems like the popular approach is just to find whatever celebrity will draw the most attention, and any form of creativity is secondary at best.

[–] TheRealKuni@midwest.social 5 points 2 hours ago

I despise commercials generally. But the Super Bowl is when marketers used to bring their A-game, with a very different feel from usual ads.

Now they just bring A-listers instead, put them on the screen and say, “Look who we hired! Now buy our product.”

Back when I was in high school (gosh, 2005 or so?) I had a teacher that said he only watched the Superbowl to see the commercials.

Me, being someone who tunes out, mutes, or otherwise does whatever possible to avoid being subject to ads, thought it was absurd. Sure, companies may go all-out if they think their ad will pay off, but there are so many things designed to entertain us that aren’t also trying to push us to buy something.

But saying that out loud seems to confuse people.

[–] Lost_My_Mind@lemmy.world 10 points 10 hours ago (2 children)

It's been like that for decades. At one time people would watch FOR the commercials. Commercial companies used to bring their A-game, and debut unique ads that you'd talk about for years.

This year felt mostly like just average commercials you could have seen during any commercial break.

In the 80s, Energizer had ads that you thought were ads for other products. Then they'd switch it up, and surprise! It's the energizer bunny.

In the 90s, they had the budweiser frogs, the taco bell dog, and the wassup guys.

Now though? Ugh. Nothing funny or memorable happened.

Yeah. It's supposed to be part of the fun. Corps will corp, and will advertise no matter what. Having an event that is effectively an advertisement competition was great. Supports artists enjoyable. Losing that is a big of a shame tbh

[–] superminerJG@lemmy.world 1 points 9 hours ago

More recently we had such gold mines as Dietz Nuts and the PopCorners x Breaking Bad crossover.

[–] friend_of_satan@lemmy.world 7 points 13 hours ago* (last edited 13 hours ago)

This is a football game we're talking about?

[–] TheReturnOfPEB@reddthat.com 28 points 21 hours ago* (last edited 21 hours ago) (1 children)

I forget the part where the whites were forced to watch it. When did that part happen ?

Because listening to and reporting on the whites whining is not required, either.

[–] possiblylinux127@lemmy.zip 1 points 11 hours ago

Does race even matter here?

[–] TokenBoomer@lemmy.world 65 points 1 day ago (1 children)

Affirmative Action. Critical Race Theory. DEI. We fought a Civil War over this. People got lynched. There were protests. People got beaten, bitten by dogs and hosed with water over this. And for what? So it can be taken away with the stroke of a pen. It’s a shame.

[–] baronvonj@lemmy.world 35 points 1 day ago

It's very depressing how thin the veneer of progress has been proven to be. After all you mentioned.

[–] Bluefalcon@discuss.tchncs.de 21 points 21 hours ago (1 children)

X users are taking to the platform to complain amid the [Super Bowl].

Well that’s your problem, you got nazis in your platform.

[–] frank@sopuli.xyz 5 points 19 hours ago

Got a little platform in all your Nazis*

[–] DoctorWhookah@sh.itjust.works 34 points 23 hours ago

I noticed. I intentionally checked. And when I saw there were no white people I chuckled to myself because I know this would make piss the racists the fuck off.

[–] homesweethomeMrL@lemmy.world 35 points 1 day ago

"DEI only goes one direction" which means what exists when there is no DEI?

Take your time.

[–] snekerpimp@lemmy.world 42 points 1 day ago
[–] Bosht@lemmy.world 40 points 1 day ago (3 children)

I can't fathom the logic but maybe that's because I'm not racist. The best thing here would be if people would just enjoy shit and shut the fuck up. I will straight up admit I didn't understand a fuckin word Lamar said on stage, but I also understand that my taste in music doesn't include whatever type of rap it is that he performs. But I cannot fathom sitting there watching that and the only thought on my mind is 'holy SHIT there's not a single white person on the stage ?!?!?!!' Just...wat.

[–] Buelldozer@lemmy.today 20 points 22 hours ago* (last edited 22 hours ago) (1 children)

will straight up admit I didn’t understand a fuckin word Lamar said on stage

Closed Captions are your friend. KL writes excellent lyrics that are relevant to who he is and where he comes from.

[–] Bosht@lemmy.world 8 points 22 hours ago

Honestly didn't think of this and I usually have subtitles on. Appreciate it!

[–] DeadWorld@lemm.ee 23 points 1 day ago

Audio quality was terrible, i saw a clip online later that was much clearer on audio

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[–] MissJinx@lemmy.world 29 points 1 day ago

wtf is wrong with people. You watch a show and all you can think of if the race of the ppl dancing? Stop this obsession ppl!

[–] BigMacHole@lemm.ee 24 points 1 day ago

That show was HORRIBLE! There was no DIVERSITY!

-Americans making DIVERSITY, EQUALITY, INCLUSION illegal!

[–] MerrySkeptic@sh.itjust.works 16 points 23 hours ago

I thought we were going to be a color blind society based on merit?

[–] tonytins@pawb.social 24 points 1 day ago* (last edited 1 day ago) (1 children)
[–] Pistcow@lemm.ee 11 points 1 day ago

I'm sure he's banned from ever doing another Superbowl

[–] sundrei@lemmy.sdf.org 5 points 19 hours ago

Kendrick Lamar's halftime show performance ... not having one white performer on stage

Heh-heh, excellent.

[–] shutz@lemmy.ca 7 points 23 hours ago

Are One Direction even still together?

[–] possiblylinux127@lemmy.zip -4 points 11 hours ago (1 children)

I do think it is silly to focus on race

However, I could care less (I don't see color)

[–] El_guapazo@lemmy.world 12 points 11 hours ago

Not seeing color can mean erasure. Denying the reality of different colors and cultures can also mean an over emphasis on conformity to the majority. Maybe that's not what you meant, but that's how some people take it.

[–] lobut@lemmy.ca 3 points 20 hours ago

Wait, diversity is a good thing? I thought we cancelled DEI?

[–] AI_toothbrush@lemmy.zip 5 points 23 hours ago

Ehh, theyre just confirming that they are racists. Also rap and hiphop is a mainly black thing. Its in their culture because of the opression. Its like being upset that there are only french skiers or something.

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