this post was submitted on 24 Aug 2024
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Peta has urged the paint manufacturer Farrow & Ball to rename colours that “normalise exploiting animals”.

Citing the colours Dead Salmon, Smoked Trout and Potted Shrimp, Peta said in a letter to Farrow & Ball’s colour curator that “renaming animal product-monikered paints would be a fun way to appeal to more conscious consumers”.

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The letter also states that the colours Au Lait and Skimmed Milk White normalise the exploitation of cows, who on dairy farms are taken from their mothers within 36 hours of birth.

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Crediting Farrow & Ball for having a range that is entirely cruelty-free and mostly vegan, Taylor said that making these changes would “make the range even more inclusive”.

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[–] southsamurai@sh.itjust.works 19 points 1 year ago

Man, PETA is such a waste of effort

[–] over_clox@lemmy.world 15 points 1 year ago* (last edited 1 year ago)

I write custom color processing software, and part of my database of color gradients includes "Flesh - Skin - Rotten Green", amongst 17 other flesh colors.

Am I ashamed of including such colors, even when some are colors of sensitive private areas? Hell no, they're just colors in the database, not the original images the colors were sampled from.

Hey, zombie games are popular in some gaming groups, why would you not want accurate and properly named color samples?

I look at color science as what it is, science..

[–] zero_spelled_with_an_ecks@programming.dev 14 points 1 year ago (4 children)

Who thought dead salmon was a good name?

[–] over_clox@lemmy.world 7 points 1 year ago* (last edited 1 year ago) (2 children)

Probably the person that sampled the color. Why call it for anything else than what color was sampled?

Dead fish pop up in some video games ya know, so do zombies and skeletons and whatnot. Why call a color anything other than what it is?

[–] TheOctonaut@mander.xyz 10 points 1 year ago (1 children)

If you're not familiar, Farrow & Ball is a trendy interior wall paint brand for posh people who like to initiate conversations by pointing out the quirky name of their overpriced paint. The name is part of the product being sold.

[–] fakeman_pretendname@feddit.uk 4 points 1 year ago

To be fair, these days they're all at it. For instance, Dulux has ones like "Poisoned Apple" and "Treasured Memory", and I'm pretty sure Wilkos used to have one called "Oaty Dreams".

[–] zero_spelled_with_an_ecks@programming.dev 4 points 1 year ago (1 children)

Why? Marketability. Sure, the color may match, but I wouldn't paint my walls with it.

On the other hand, I'd totally paint space orks snot green. But I don't think that's Farrow & Ball's market.

[–] over_clox@lemmy.world -1 points 1 year ago

Game / Video Production assets. I'd never paint my walls with any of those disgusting colors, unless it was for a prop set for a horror movie or something.

[–] Emperor@feddit.uk 6 points 1 year ago

I think a lot of their paint names are just to make people stop and go "wait, what now?" Then you look up their range and suddenly your walls are Wevet and your kitchen cabinets are Elephant's Breath. If nothing else it gives your colour choices a back-story that grey and darker grey wouldn't provide.

[–] Kaboom@reddthat.com 1 points 1 year ago

Names are hard, and it does look roughly the color of dead salmon

[–] Hossenfeffer@feddit.uk 7 points 1 year ago (1 children)

They make a good point. That's helped me decide; I'm going to go with Four Day Bruise and Ruptured Spleen for my boudoir.

[–] Emperor@feddit.uk 6 points 1 year ago (1 children)

If I might make suggestion: Suppurating Leg Wound with a Bruised Toenail feature wall. There's a hint of purple that ties them together.

[–] Hossenfeffer@feddit.uk 1 points 1 year ago (1 children)

Ordinarily, that would be a fantastic suggestion but I've already used Bruised Toenail for the feature wall in my yiffing room. Perhaps I'll just swap that out for Fusty Smegma. Hmm, much to think about.

[–] LinusSexTips@lemmy.world 1 points 1 year ago

Inflamed Thrush really ties together the skirting against the Prolapsed Anus on our cellar walls. Quite fitting if you ask me.

[–] SpaceNoodle@lemmy.world 6 points 1 year ago

I don't care what a pet-murdering organization has to say.

[–] Emperor@feddit.uk 4 points 1 year ago

Looks like I am safe with Wevet and Elephant's Breath. Phew!

[–] antlion@lemmy.dbzer0.com 1 points 1 year ago

Wait until they find out what Shellac is made from.