Roast chickens are loss leaders and are often the cheapest chicken you can find in a regular grocery store.
this post was submitted on 16 Feb 2026
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Ok, Bezos
Most millennials are approaching 40. get off our balls WSJ you old fucks did this
Rich dickheads not only want us to be deprived of the good things in life, but also to starve. I hate them.
"Millennials and Gen Z are splugering on clean water while trying to pay down their unbelievable debt from getting a 50 year mortgage on a cardboard box under the freeway overpass!!"
-WSJ in 5 years probably
The rotisserie chicken that costs $7 and is enough for two meals? That’s a “splurge”?
Ok, well I guess I should stop splurging on shoes and water too.
Isn't the Costco chicken famously $5?
Yes, but there is also the membership fee for Costco. Basically any grocery store will have rotisserie chicken for $7-$10.
https://www.albertsons.com/shop/product-details.960464807.html
https://www.kroger.com/pl/rotisserie-chicken/0500200007
https://www.walmart.com/browse/food/rotisserie-chicken/976759_9569500_1001443_9284629_8331739
50% more or 100% more is a non-insignificant amount. Costco prices are often not great when compared to any other store. But that's why the $5 rotisserie chicken is special.
I hate having to fight by using my time to make sure all these shitty companies stay in check.
You’ll never afford a house if you keep eating FOOD!
Let them eat cake of our times.
It doesn’t matter what food you eat, it’s still too good for you. How long until the articles about “splurging” on instant ramen come out?
Whats wrong with instant ramen?
You can afford instant ramen?!
I had to work for my ramen.
Stop buying (checks notes) food!! 🥑😤
In five years when its even more dire WSJ will be posting about how millenials are splurging on sliced bread and milk.
If Gen Alpha would just be happy with water they could own a home!
Hoarding all their functional kidneys instead of buying a starter home for eight million dollars.
That doesn't account for the time value of money. The reality is even worse because the price of the house is continuing to increase as you push the purchase off into the future. (I haven't done the math, but it could very well be increasing faster than $5 day, so in reality foregoing the rotisserie chicken doesn't make you make progress at all, but only fall behind slower.)
Yeah... I wish I didn't, but I get that reference...
Me too budd, me too
sigh same. We’ve been on the internet too long.
It's even worse, if you buy "cold" rotisserie chicken (literally the same just not kept warm under heat lamps so you have to warm it up if you want it hot) it was $2.77 last time I bought one at Walmart.
Why the price difference? Don't know. It's stored in the open cover "cold food storage" they use it which are probably similar cost to run as the heat lamps. That said for a chicken sandwich or chicken noodle soup such a better deal.
Our local Costco has these. They're the previous day's chicken and are sold at a discount.
If I had to venture a guess it’s whatever is left over from the hot section the day prior.
I can’t speak for Walmart but I can confirm other grocery stores do that. Whatever doesn’t sell gets chilled for the following day.
I know there was a time written on the bag, could of been from the previous day I don't know. That said if I buy a chicken, eat half, put the other half in the refrigerator I would still eat it the next day so...
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splurging on rotisserie chicken
You mean those cheap chickens they sell at grocery stores that can feed you for days?
I can get frozen chicken bits pretty cheap. My cheap options right now look like a half a kilo plus sauces, or (with some walking) a full kilo, plus no extras.
and gut-healthy juices
so they don't have to have healthcare. Don't forget that this is owned by Murdoch, a truly evil shit stain.
Costco rotisserie chicken is to die for. I mean, literally. Motherfuckers waiting in line for that shit and don't you dare walk in front of the line when they start putting them in the case, you'll get killed.
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If you're writing stories like this do us all a favor and just burn yourself alive.
If they were interested in doing favors for humanity, they wouldn’t be working at WSJ
Apparently in the full context, this is in reference to some upscale grocery stores with an overpriced $30 "luxury" rotisserie chicken meal.
Not that this makes it much better. First, this seems like a small splurge compared to going to literally any restaurant for more than two people. Second, I had never heard of it before this article went viral and neither has anybody else I've seen in the comments... So this cannot be very common.
My conclusion is that this article is not for us. It's for rich people to help them feel less guilty about everyone complaining about their lives getting worse.
If you buy a rotisserie chicken, a seven layer dip and some tortillas all you have to do is make rice and you have enough food for a family or a single person for a couple days for cheap.
Yellow rice, beans, veggies and shredded rotisserie chicken. Meals for days.
Oddly beans are getting pricey, veg is almost out of reach and rice (at least around here) has tripped in price over the last decade. The rotisserie chicken is almost the last hold out for some.
On a side note I was looking into gruel (as I like to plan ahead) and the stuff to make it (oats, rice, and other grains) is now so expensive that I can say most people can not afford to eat gruel.
Whats next... splurging on ramen and spaghetti?
You mean the chicken that's $7.99 CAD, that feeds a single person 5-6 meals before taking the carcass / left over bits and making a soup out of it that feeds me for even more days at the cost of only rice and veggies?
Splurging? They're like $8 and can feed a family of 4.
I just splurged all over my self thanks
Walmart and Sam's near me have started rationing theit rotisserie chickens, they only make a certain number per day and when they are gone they don't make any more.
People often think of Sam's Club and Costco as sort of equivalent, but they're not and that kind of thing is one of the reasons why.
The rotisserie is just to get you in the door. They sell it at a loss, but know you're going to buy a bunch of stuff once you get there. I guess ppl are now just going in to buy 1 or 2, 50lbs bags of rice and beans and dipping out.
For $5 I could get a 3 ish pound bird, eat good for two days and boil whatever I don't eat with a $1 bag of mirapoux and salt, and have the best rice you've ever had for a fucking week! So assuming generously the rice cost $1.5, then I am making essentially 7 or more meals for $7.50.
But yeah, we splurging....
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