While it may not necessarily be "superhero fatigue", it could well be correct to say it's "Marvel fatigue". It's not like Disney haven't been pumping out content for the franchise in enormous quantities, to the point that even those who don't really follow the franchise are aware that it's absolutely massive and there's a lot of content you have to consume if you want to actually know what's going on. This is always a problem with big franchises: either you have to consume all of it (which means you get tired of it quicker), or you have to skip some and then be confused later when suddenly there's a character or enemy or event or whatever that you're supposed to know all about, but you don't because you didn't watch that other series/film.

Superheroes aren't my favourite genre, but I like to dabble every now and then, and there are some superhero TV series and films that I have genuinely loved. But frankly at this point I wouldn't even know where to start with Marvel because there's literally too much of it. Keeping up with a franchise shouldn't be a full time job. But Disney is essentially assuming that everybody has time to watch everything it pumps out for its franchises, but somehow simultaneously never go "you know what, I've watched a lot of this lately, I'm in the mood for something else." The more stuff becomes required viewing, the more of the audience you lose due to people just not having enough time.

People could well be experiencing some Marvel fatigue without feeling superhero fatigue, just like I feel a little Star Wars fatigue while still being interested in other sci-fi. Disney want a monopoly on entertainment, but they also don't want to risk spending money on a wide variety of franchises in case some of them make a loss, because the short term losses on a few failed experiments are more important than the long term gains of creating something new that endures. So all they do is recycle the same stuff over and over, oblivious to the fact that audiences won't just keep buying the same stuff over and over. Marvel, Star Wars, remakes of animated films from 30-80 years ago... Disney won't take risks anymore, so they've over-saturated their own market with repetitive products that consumers are losing interest in.

Marvel fatigue + poor advertising mostly, I would think. As someone who likes all the characters in this movie and the marvel universe in general... even I am waiting to watch it on Disney+. No Marvel movie is a must-watch for me anymore, hardly any movies are. Theatres are just too damned expensive.

Just burnt out from all of Marvel and Starwars stuff

I'm addition to what others have said, Marvel shows and movies with female leads get more flak than they deserve in my opinion. There still seems to be some misogyny in this niche.

I used to love all the Marvel movies. and then I started watching one film and couldn't tell if I'd seen it already and didn't want to watch it if I hadn't... and then realised they're basically just identical stories player by different characters.

no reason to hit up the opening weekend if you're just going to watch a rerun.

All the superhero movies and star wars movies are the same. It's like every new COD. Do non-superhero stories and quit being so risk-adverse, it's bad for the shareholders anyways.

Honestly as someone who didnt catch the Marvels universe movies earlier (there is like what...dozens of movies and I dunno how many TV dramas?), I don't even bother anymore.

The amount of "homework" needed to understand what is going on is just tiring. Can a movie just be a movie and not part of a universe?

I knew about it, but especially since the pandemic, there’s very, very little incentive for me to go to a theater.

A few reasons for this…

1. Streaming services supply high quality audio and video that I get a near enough theater experience at home. I’m willing to wait.

2. As others have stated, with buying snacks, the theater experience is effectively a $50 per person event now. It’s ridiculous. And this whole notion of “well snacks are the only way the theater makes its money” is enough of a justification that perhaps it’s time for theaters to die. For roughly the same price and enjoyment, I can go get a very nice, large steak dinner, or quite a lot of high-quality sushi, or buy a video game.

3. I don’t have to deal with other people.

So many people and journalists like to lament of the plight of movie theaters, but aside from the pandemic, this is of their own making (well, not my aversion to people, of course). There will still be blockbuster movies, but after Avengers Endgame, it’s going to take a lot for another Marvel superhero movie to get to that level.

more marvel failures please

Didn't even know this existed until a couple days ago. Like there was no cultural interest or impact within my sphere...

I noped out of this one when I heard I needed to watch a whole TV show to make sense of it.

The MCU worked better when all I needed to keep up on was 2 or 3 movies a year.

Great movie, on par with phase 2 movies but people have high expectations thinking every movie should be end game level.

What went wrong is I wouldn't watch this if you paid me

Well yeah. Nobody was really hyped about any of these characters. Only reason the first Ms. Marvel movie did good was cause it was during peak MCU.

I think it’s mostly due to advertising impacted by the strike. I watched it this week and really liked it honestly. I’m glad the strike had this kind of impact, though most people are going to chalk it up to all sorts of other issues and won’t give credit to the labor movement I’ll bet.

I’m so far behind the MCI—like a dozen films and a half dozen series. I’m not watching any new films until I’ve caught up, so…

Also, I only found out this WAS a film a few days before it came out.

Had no idea this was even releasing.
I guess I'll wait until it's on Disney+ who the hell wants to go to theaters anyway, it's just too expensive

What went wrong?

ROFL! Is this a joke?

I had my fill after Endgame.

And the female lead movies just didn't appeal to me, as they have been consistently bad at writing "strong female characters" as they call it. It tends to just come off as cringy.

It's kinda the same writing problem with "The Justice League". Close to the entire movies dialog is just shitty one-liners. One-dimensional.

Like they only have two types of characters. The 'über bad-ass with the one-liners' or the 'overly emotional one with a chip on their shoulders'.

The latter worked for 'Scarlet Witch', but even that got to be a bit much in the end.