this post was submitted on 12 Apr 2026
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Chapotraphouse
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Algorithms are picking up every mention of warehouse and fire and pushing it to people who are then sharing it and pushing it further. Social media doesn't care about recency which is why almost all of them default to trending. It'll push days old news as if it just happened because it sounds like it's related.
There is an estimated 3000 industrial/factory fires in the US every year. That's like 8 factory fires every day.
https://www.nfpa.org/education-and-research/research/nfpa-research/fire-statistical-reports/fires-in-us-industrial-or-manufacturing-properties
The scale of the fire is important too. Most of them are very small and usually handled by the suppression systems or people in the warehouse/factory. They still need to be reported and investigated for insurance purposes though.