It was... Once upon a time. Now those who drink coffee largely regard it as brown, burnt water.

Tim Hortons was once a magical place that lives up to the nostalgia fuel marketing that drives the franchise to this day. Every single store has actual bakers on staff who made the pastries, the coffee was genuinely fresh, and it seemed like staff were valued.

Then it got sold to the investment bankers and franchise conglomerates. It's been min/maxed to death, whittling down every cost to the bare minimum. Things taste like cardboard, and people go because it's there.

Interestingly enough, when McDonald's moved into the coffee game, they picked up the bean contract that Tim Hortons held for eons. Tim's dropped it for cost, and not an insignificant amount of people swapped over to McDonald's for their coffee.

It is not.

Possibly Canada's most lucrative coffee, but I don't know anyone who genuinely likes it. The best review you can coax even out of daily drinkers is "it's hot and caffeinated."

hell no

It's passable but at the bottom. It thrives on people who have been going there every day for decades since it was still good.

If it was, people wouldn't be taking it with double cream, double sugar, to mask the taste.

As others have said, Canadian McDonald's now has the old Tim Hortons coffee, and the new Tim Hortons coffee tastes like they brewed it with water they collected from a puddle in the parking lot.

Presumably McDonald's has different suppliers in other countries though.

Tim's used to be good, but they are speed running this chain into the ground. Quality is atrocious for every food item and notably the coffee, and their menu has a new desperate "hail Mary" item / category every month.

Tim's needs to either go bankrupt and get bought out by people that care, or just go away. It has no right to exist with so many better options on the market.

Hell, I'd prefer Starbucks over their crap by now, and Starbucks coffee tastes like burnt cigarette butt water.

People who love coffee brew it themselves. They don't need to endure long lines and wait for some poorly treated minimum-wage employees to burn it for them.

I suspect coffee preferences, whether someone makes it for them or not, might be down to whether their place of work is conducive for even making coffee. Perhaps there are socioeconomic lines as well that divide people. Do most people feel the need to have their coffee made for them at a fast-food establishment?

McDonald's coffee probably now. Which seems ridiculous, but, yeah.

It might have been at one point, but that was before it was bought out by a large corporation, and a bunch of "efficiencies" were implemented which changed suppliers and generally reduced the quality of the coffee and food.

I'm guessing their definition of "favourite" is judged by sales, or maybe litres sold? I don't think anyone prefers Timmies, at least not for a decade or so.

Tim's is terrible.

No

It's true. And I'm Canada's most honest guy

I don't know, but does America REALLY run on Dunkin?

I don't know anyone who prefers Tim's over other coffees, but I do know that they sell a ton of coffee.

I'm still happy when someone brings Timbits to something but that's about it.

Isn't true for this Canadian. Tim Horton's coffee at its best was ... generic fast food chain coffee. Then it took a downward turn.

I think we're looking at something called "marketing" and "advertising" here.

@stamets@startrek.website Told ya so!

Not at all, not before they got bought out by Americans and sure as hell not after. We went to Tims for their donuts.

I've boycotted Tim Hortons for a decade now. I think that speaks for itself.

There is nothing Canadian about it anymore, it's all an illusion to sell utter trash.

Not anymore

No, McDonald’s is our favourite coffee

It’s a Brazilian chain restaurant though so it might be their favourite