this post was submitted on 07 Feb 2024
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i wouldn't normally be concerned since any company releasing a VR product with this price tag is obviously going to fail... but it's apple and somehow through exquisite branding and sleek design they have managed to create something that resonated with "tech reviewers" and rich folk who can afford it.

what's really concerning is that it's not marketed as a new VR headset, it's marketed by apple and these "tech reviewers" as the new iphone, something you take with you everywhere and do your daily tasks in, consume content in etc...

and it's dystopian. imagine you are watching youtube on this thing and when an ad shows up, you can't look away, even if you try to they can track your eye movement and just move the window, you can't mute it, you certainly cannot install adblock on it, you are forced to watch the ad until it satisfies apple or you just give up and take out the headset.

this is why i think all these tech giants (google meta apple etc) were/are interested in the "metaverse". it holds both your vision and your hearing hostage, you cannot do anything else when using it but to just use the thing. a 100% efficiency attention machine, completely blocking you from the outside world.

i'm not concerned about this iteration as much as people are not hyped about this iteration. just like how people are hyped about the next apple vision, i'm more worried about the next iterations with somewhat lower price tag and better software availability. i hope it flops and i know it probably won't achieve any sort of mainstream adoption even if it's deemed a success because it probably can't get less bulky and look less dorky, but the possibility is still worrying. what are your thoughts?

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[–] nicetriangle@kbin.social 72 points 9 months ago* (last edited 9 months ago) (1 children)

Some people call VR dystopian, but it's got great potential too.

During COVID while I was living alone and we were under lockdown...

I used a Quest to watch movies in a virtual theater with a bunch of people from around the world. I remember being in a theater watching an absolutely ridiculous Nicolas Cage movie laughing my ass off with a bunch of dudes from Australia. Another time I watched a cricket game with some people who explained the rules to me and kinda gave me some play by play on what was happening.

I've also attended a few support group meetings in VR for coping with loss that had quite a lot of attendants. The meeting was run by a licensed group therapist and we took turns sharing and then reflecting on each others stories. It was frankly amazing.

I also played mini golf with friends of mine as well as had a couple meetings over a round of mini golf with the other guy on my design team during lockdown. Honestly the best virtual meetings I ever had.

All of the above were very social and very positive experience. I didn't feel far away from people, I felt connected to them.

Same way a smartphone can be a useful tool that enhances your life or a screen you stare at for hours consuming bullshit TikTok videos. You're in control of what you make of it. You can also stick to a dumb phone and not participate at all.

[–] pacmondo@sh.itjust.works 16 points 9 months ago (4 children)

Not to take away from your experience because I'm sure it was genuinely wonderful, but all I can picture for that support group is a bunch of absurd VRchat avatars sitting in a circle for a therapy session.

[–] nicetriangle@kbin.social 20 points 9 months ago (2 children)

There were no insane avatars, everyone looked pretty normal. Sorry to burst your bubble.

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[–] C4d@lemmy.world 45 points 9 months ago (4 children)

People will rip off the headsets if the ads are too intrusive and annoying. Which is why they’ll either be dead subtle, or they’ll offer you paid ways to avoid them.

I don’t think there’ll be mass adoption of this either way, mainly because it’s an expensive gadget coming at a time when folks on median incomes are feeling the pinch.

[–] bionicjoey@lemmy.ca 37 points 9 months ago (3 children)

Which is why they’ll either be dead subtle, or they’ll offer you paid ways to avoid them.

Apple are masters of subtle corporate propaganda. They've indoctrinated a generation of people to believe Android is their enemy by making their messages show up in a less readable colour in the messaging app.

[–] richieadler@lemmy.myserv.one 30 points 9 months ago* (last edited 9 months ago)

I think that's mainly in the US, though. For the rest of the world the price tag is too high and the iPhone is the mark of the pretentious or the hipster. Or the iOS developer 😄

The rest of us are happy with our Android phones.

[–] cheese_greater@lemmy.world 10 points 9 months ago

The blue message shit is just peak Apple bullshit. Signal's messages are blue to, hopefully they continue to be more popular. Its so much better in every dimension and it actually preserves one's privacy much better

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[–] JCreazy@midwest.social 24 points 9 months ago

It's really easy to avoid if you don't use them.

[–] PunkFlame@lemmy.ml 22 points 9 months ago (2 children)

I love spaceship games (think Elite: Dangerous and the like), and motorsport games. Anything where you're set in a cockpit is a perfect candidate for VR. All I wanted was a headset that would act analagous to a dumb monitor - simply provide vision and audio and head tracking (with "simply" being a relative term - the challenges overcome and technology produced to date is, admittedly, amazing).

But no. What we have are a bunch of privacy-invading face huggers. I shouldn't need to sign in to anything to use a piece of hardware that should require zero internet access (which is why anything Razer is also on my do not buy list).

So am I concerned about the Apple Vision Pro? Couldn't give a shit to be honest. I'm not their customer.

[–] max@feddit.nl 10 points 9 months ago (3 children)

Doesn’t valve provide login-free setup and use of SteamVR for the index and the like? Granted, you’ll need a beefy PC for it, and probably some kind of storefront for most games. But at least no Facebook login strapped to your head.

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[–] BruceTwarzen@kbin.social 22 points 9 months ago (5 children)

I'm not american and i can't imagine a world where someone with these weird ass ski goggles don't get laughed at.

[–] Lmaydev@programming.dev 14 points 9 months ago (3 children)

Not everyone cares if strangers are laughing at them. Especially the rich.

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[–] Tolstoy@lemmy.world 20 points 9 months ago (1 children)

Yesterday or a few days ago I've read that people already jailbreaked the vision. So if you must have one, you will still be able to tinker with it.

[–] DeltaWhy@lemmy.world 8 points 9 months ago

Someone found a way to crash the kernel, which may or may not lead to an exploit, which would be just the first step in a long process of developing a jailbreak. I wouldn't get too excited yet. Even if one does get released, Apple can just patch the exploit, and it could easily be years before a new jailbreakable exploit is found.

[–] ferralcat@monyet.cc 20 points 9 months ago (2 children)

because it probably can’t get less bulky and look less dorky,

Airpods are probably one of the ugliest pieces of tech ove seen in the last decade and yet somehow it doesn't seem to matter. Never overestimate apple's customer base.

[–] TheRealKuni@lemmy.world 13 points 9 months ago

I don’t think they’re any uglier than other wireless earbuds. I think it’s kinda cute that they stuck with the iPod earbud look without the wires.

Not that I have AirPods. I’m a Jabra man myself.

[–] Seasoned_Greetings@lemm.ee 9 points 9 months ago

They're pretty much the only company on the planet that can push the "because your friends have one" aspect in their marketing and succeed. Apple users think they're all part of this exclusive club and really don't care that they're straight up being robbed by the cost.

[–] li10@lemmy.ml 20 points 9 months ago (5 children)

I mean, you can just take it off?

Also, regarding the adoption of the headset, I think it’s absolutely crazy to say that it probably won’t get less bulky. Tech is constantly getting smaller and that will be the number one priority with the headset.

If they can make the price and comfort level right, then I do think it becomes a mainstream product. Not saying people wear it 24/7, but that most households would have one, and it would become somewhat important for WFH and remote meetings.

I’m not a fanboy for Apple, but personally I just think it is the tech of the (relatively) near future.

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[–] BurningnnTree@lemmy.one 19 points 9 months ago (5 children)

I think tech reviewers are really naive for thinking that Apple Vision Pro is the future of computing just because it was made by Apple. Nobody wants to use their computer or watch movies in VR, except for in niche situations. My prediction is that users will quickly realize that they don't actually have any use for the Apple Vision Pro, and the product line will be discontinued.

[–] oscardejarjayes@hexbear.net 11 points 9 months ago (1 children)

I think VRChat is a pretty good counterargument to "nobody wants to watch movies in VR". I myself don't use VR or VRChat, but according to friends that do worlds with films are extremely popular. Maybe you think that's a niche situation, but nobody I've known that's tried it (more than a few people) has disliked it and all of them could just as easily watched it on a monitor. There are already thousands of people who sleep in VRChat, talk in VRChat, and play in VRChat. I actually know a really surprising amount of people that will sleep in virtual spaces, whether that be VRChat or just being in a Discord call.

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[–] masto@lemmy.masto.community 19 points 9 months ago (4 children)

At the risk of facts getting in the way:

  1. You can install ad blockers
  2. Apps are not able to do that
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[–] MrFunnyMoustache@lemmy.ml 18 points 9 months ago (6 children)

I'm hoping to get an open source headset in the future with the opposite feature; augmented reality ad blocking for real life ads.

I could go around the streets of any city and not see a single ad. Pair that with smart adaptive noise cancelling that would allow me to hear the outside world, but remove annoying ads or other unpleasant noises like construction tools or leafblowers.

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[–] SSJ2Marx@hexbear.net 15 points 9 months ago (5 children)

I think that, in practice, putting a headset on is a big ask for most people. Phones caught on because they're extremely convenient, almost everyone had a use case that was improved by a smartphone, and once they had it in their pocket it was a short hop to using the phone for other things as well. A headset though? Maybe if it was as unobtrusive as regular glasses, people would put up with it - but even then, regular glasses are so annoying that many people use contact lenses instead. So if you want to put any kind of technology on people's head and keep it there all day, that's where your benchmark has to be set, not way up in the same size category as a motorcycle helmet.

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[–] 0x2d@lemmy.ml 15 points 9 months ago (1 children)

someone should make a de-facebooked custom rom for the meta quest

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[–] tburkhol@lemmy.world 14 points 9 months ago (1 children)

I think about the Vision like I think about a new Gucci bag or a new set of Air Jordans. There's a small, but very visible, community that is super into that product, probably for reasons not related to its actual functionality. The difference is that there's a lot of overlap between Apple fans and broader technology enthusiast groups, where we're more isolated from the Gucci and Jordan communities. There are lots of brand-based fan groups who will happily accept branded merch or content, but not interpret that as 'advertising.'

The rest of the world tolerates spyware and especially ads if they feel like the product is worth the intrusion. There's a reason Meta doesn't have a logo watermark foating in the corner of Quest view field. There's a reason VR is still very niche, almost entirely limited to gaming.

Maybe Vision's AR experience will change that. Maybe viewing your entire life through a video camera with overlaid graphics has real-world value beyond privacy in co-working spaces. I doubt that value is $3000 and think Vision is more like Apple's Newton than Apple's iPhone.

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[–] FuckyWucky@hexbear.net 14 points 9 months ago* (last edited 9 months ago) (1 children)

It's not like they can force you to wear the headset.

Unless of course it's used for torture by IDF or smthn.

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[–] JimmyBigSausage@lemm.ee 14 points 9 months ago

Must watch ads.

[–] z3rOR0ne@lemmy.ml 14 points 9 months ago* (last edited 9 months ago)

I think what the tech implies these big tech giants want for the world is more worrisome than the specific tech itself.

They may fail with this iteration or the next, but why do you think they're trying so hard insisting this is the next big thing? To survive, capitalism needs to create new problems to be solved. The smart phone didn't solve any problems we had, it created a desire, which then became a fear (FOMO), then it became a need, which then finally became a problem if you didn't have one.

If you're homeless today and want to get out of it, one of the first things you need is an address, then an internet connection, and a smart phone. Why? Because most jobs require it to get a hold of you and in many cases to facilitate the software used on the job.

They don't need to convince consumers to adopt the new tech per se. They just need to convince businesses that without the new technological progress, their competitors will leave them behind. Then it won't matter if you like the tech or not, you'll NEED it to have a job and survive. Just like the smart phone is today.

They're directing us, telling us how the future will look like based off of THEIR vision, not OURS.

That's what worries me. Not this AR headset, but rather the reasons they have for insisting this is the future we are all heading towards.

Im not afraid of this or the next few iterations of ADglasses the tech bros put out, im more worried about the encroaching optessive surveillance technology these proof-of-concept devices might represent.

[–] LesserAbe@lemmy.world 13 points 9 months ago (2 children)

I have some sympathy for the slippery slope argument. Used to be you didn't need a smart phone, but both my current and last job wanted you to use a two factor authentication app, which required either apple or android. Probably some way around that requirement, but then now you're the difficult weirdo in the office.

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[–] ripcord@lemmy.world 12 points 9 months ago
[–] chaosppe@lemmy.world 12 points 9 months ago* (last edited 9 months ago)

I mean you're worried about something you don't even use yet showing you ads... Your android/iPhone has a front facing camera and doesn't force you to watch the advert via eye tracking. No ones does, because you would just buy something else

[–] skillissuer@discuss.tchncs.de 11 points 9 months ago

it's a toy for hype-susceptible tech-impaired rich snobs. what's to be worried about?

[–] RustyVenture@hexbear.net 11 points 9 months ago

Frankly I don't think most people will ever want to strap goggles to their head to check their fucking emails or even do any real creative work, and that's why this is one of the dumbest products ever to be shat out of Cupertino. No amount of iterating on the design will change this fact, and no, this will never all be contained in a contact lens or a normal pair of glasses because physics will still exist in the future lol. What we're seeing is the usual hype from fanboys, stockholders, and paid reviewers that will fizzle out within a couple of months.

People comparing it to something like the first iPhone or a smartwatch is also stupid because A) while one can spend a whole day with their face pressed up against a screen, it's not mandatory in order to use them, and B) those devices had inherent value to people right out of the gate. It's almost a no-brainer to see the perks of having a full web browser and responsive touch keyboard on a phone when you're coming from the awful hellworld of the "mobile web," static physical buttons, and the shitty touchscreens of yore. The fuck does a pair of ski goggles do to improve computing compared to my existing laptop, phone, or tablet? On top of it, the Vision Pro seems like the most isolating, lonely, and dystopian sort of device that, like all of the similar facehugging gadgets that came before it, will people off just by looking at it. Just can't see how this gains traction in any form outside of the nichest niches, and Apple doesn't build shit for niche markets for long. This isn't 2001 anymore; they're a multi-trillion dollar phone company that sells computers on the side.

Really wish Apple instead poured their dragon's hoard of cash into optimizing their existing hardware and software instead of this garbage. Hell, there's actually some cool gestures and conventions they've demoed with AVP that could be developed into a device that helps people who require alternate input methods. Imagine if they actually made the Magic Leap but it wasn't just astroturf! I fear other product lines will languish because capitalism is a fuck and they "must" go all in on "the next big thing" or else Tim Cook won't have a "revolutionary" product category under his belt to retire on and/or they'll be facing the repo men by the end of the quarter unless line go up 🙃.

In short, I wouldn't worry about it; this too will flop. The only way people are going to stop using their existing workflow and drop it for this shit is if manufacturers/developers stop supporting them entirely and go all in on goggle computing, which would be suicidal for the industry and probably be met by tremendous backlash from anyone who does anything even mildly productive on a computer or who values doing what they want with the gear they own.

[–] thorbot@lemmy.world 10 points 9 months ago (2 children)

Apple will never do the ad eye tracking thing. And if they do? there’s this cool thing called taking the headset off. It’s not glued to your fucking face

[–] ohlaph@lemmy.world 8 points 9 months ago (6 children)

If they are pushing ads that much, they will probably pause the ad until you put the device back on or close the application.

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[–] Omega_Haxors@lemmy.ml 10 points 9 months ago* (last edited 9 months ago)

The reality of the situation is going to be far more boring than anything you can make up in your mind. They said that AI was going to completely change the world and make normal work obsolete causing a bunch of people to lose their jobs. Turns out it was a total grift and only that last bit was true because the owning class are a bunch of useless fucks who genuinely thought they could get away with it.

[–] ulkesh@beehaw.org 10 points 9 months ago

Is anyone else worried about the apple vision pro?

Nope.

[–] tiredofsametab@kbin.social 8 points 9 months ago

I will continue not using it. I was interested in Oculus until they sold to FB and then I nope'd right out of that. I really did think VR was neat, but various things kept me from pulling the trigger. If it becomes the only way to use chunks of the internet, I just won't use them; I grew up still in the analog world (though we did have BBS and very early dial-up in the '80s), and I could go back to it. I'd honestly miss educational content more than anything else, but I can get books. In my lifetime, that strategy would probably still work fine.

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