this post was submitted on 09 Sep 2025
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As the global reputation of US brands slips, some US firms are turning to unusual marketing strategies. Coca-Cola, for instance, is now promoting itself as a "German product."

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[โ€“] slazer2au@lemmy.world 57 points 6 days ago (2 children)

Made is doing a lot of heavy lifting in a mass produced beverage.

[โ€“] Diplomjodler3@lemmy.world 26 points 6 days ago (1 children)

Jana pressed the buttons on the bottling machine.

[โ€“] Zwiebel@feddit.org 10 points 6 days ago

I did that too once at McDonalds

[โ€“] A_norny_mousse@feddit.org 9 points 6 days ago* (last edited 6 days ago)

Or its little brother "Made for" - rarer but much higher lifting capacity.

[โ€“] DmMacniel@feddit.org 44 points 6 days ago (1 children)

this is such a pathetic tactic by a multi million company.

[โ€“] Eheran@lemmy.world 32 points 6 days ago* (last edited 6 days ago) (1 children)

Multi MILLION? Let me quote Austin Powers:

Number Two: Don't you think we should ask for more than a million dollars? A million dollars isn't exactly a lot of money these days. Virtucon alone makes over 9 billion dollars a year!

Dr. Evil: Really? That's a lot of money.

Coca cola is at 50 billion.

[โ€“] DmMacniel@feddit.org 8 points 6 days ago* (last edited 6 days ago) (1 children)

daaaaaamn, thats a lot of multi :)

[โ€“] Dagnet@lemmy.world 8 points 5 days ago

Multi dollar company

[โ€“] TheAlbatross@lemmy.blahaj.zone 32 points 6 days ago (3 children)

Doesn't Germany have a lot of small soda producers? I remember being gifted locally made Spezi while I was over there and it was amazing.

[โ€“] skepller@lemmy.world 22 points 6 days ago* (last edited 6 days ago) (2 children)

People usually talk a lot about Fritz Cola, I haven't personally tasted it though.

[โ€“] squirrel@discuss.tchncs.de 14 points 6 days ago

It's way better than Coca Cola

[โ€“] Kaiserschmarrn@feddit.org 5 points 5 days ago

I fucking love Fritz Kola. But a lot of people I know don't really like it.

[โ€“] cubism_pitta@lemmy.world 11 points 6 days ago

Was just in Germany a couple of days ago.

Ordered a Coke was asked โ€œCoke or Coke Zeroโ€ was served a local cola.

Wasnโ€™t mad it was a good soda, I was just ordering soda the way I am used to :)

[โ€“] Diplomjodler3@lemmy.world 3 points 6 days ago (1 children)

Yes, but Coca Cola and Pepsi are pretty dominant.

[โ€“] Zwiebel@feddit.org 8 points 6 days ago (2 children)

Coca Cola yes but who tf drinks Pepsi

[โ€“] DmMacniel@feddit.org 2 points 5 days ago

I always preferred Pepsi over Coca Cola as it wasn't so gosh damn sweet (I now drink fritz or afri cola though)

[โ€“] Valmond@lemmy.world 1 points 5 days ago

Secret Sprite drinkers.

I drink neither but pepsi is just cocacola with some battery acid.

[โ€“] halfapage@lemmy.world 22 points 5 days ago

love how it's just a lazy ad template for all non-US countries

you would think having a multi billion corporation would enable you to do some fancy creative stuff customized to local culture and whatnot, but nah

also amazing how they sort of use workers as meat shields for consumers to feel guilty about

[โ€“] ininewcrow@lemmy.ca 23 points 6 days ago* (last edited 6 days ago)

The last time that happened they invented ..... Fanta

Coca-Cola has a history of always changing their brand because of fascism.

[โ€“] timeghost@lemmy.world 19 points 6 days ago

Please let us continue to turn natural resources into microplastic pollution and diabetes.

[โ€“] yucandu@lemmy.world 13 points 5 days ago

Think of Jana

Okay, Jana, enjoy your employment insurance in a country that allows you to survive companies going out of business.

[โ€“] BlackEco@lemmy.blackeco.com 14 points 6 days ago

Coca-Cola appears to run campaigns similar to Germany's across Europe, like in France where I live.

[โ€“] SebaDC@discuss.tchncs.de 13 points 6 days ago

Coca-Cola can go suck an egg.

[โ€“] BurgerBaron@piefed.social 12 points 6 days ago* (last edited 6 days ago) (1 children)

I haven't touched any American soda since 51st state threats, honestly really disappointed all our restaurants still serve Pepsi or Coke products.

Not sure if Canadians are hurting their sales enough to try that here yet.

[โ€“] Sunshine@piefed.ca 6 points 5 days ago (1 children)

Jarritos is owned by an American company too.

[โ€“] BurgerBaron@piefed.social 3 points 5 days ago

Yeah that one is out of Texas I see.

Alts with zero USA involvement from what I can tell, correct me if I'm wrong:

Canada: Big 8, Like Cola, Bubble Up, Red Racer, Philips Soda, Jones Soda.

Out of those I'm only aware of Jones and Philips personally. I'll need to look for the others.

Europeans (probably not every country I imagine):

Irn-Bru, Vinto, Fritz-Cola, Almdudler, Rivella, Sinalco, Ubuntu Cola, Mecca Cola, Barr's Flavours, San Pellegrino, Orangina.

Some of these are in Canada too, dunno about the reverse! I buy San Pellegrino pretty frequently and know of Rivella.

[โ€“] FarraigePlaisteach@lemmy.world 11 points 5 days ago (1 children)

I encourage any cola drinkers to try Palestine Cola https://www.palestinedrinksshop.com/

100% of the profits go to communities in Palestine. It's the least we can do during a genocide.

[โ€“] Valmond@lemmy.world 3 points 5 days ago

Ha ha makes me remember we had Cuba Cola when I was a kid (Sweden).

[โ€“] expatriado@lemmy.world 9 points 6 days ago

Who the fuck is still drinking Coca-Cola? Literally the only person I know who ever drank it habitually was my dad, and he stopped some years ago.

[โ€“] RedSnt@feddit.dk 3 points 5 days ago

As long as they're not replacing ingredients, turning it orange and calling it fanta

[โ€“] muad_dibber@lemmygrad.ml 1 points 6 days ago

Fanta: first as tragedy, then as farce