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Amazon's Fire TV is Adding Full-Screen Video Ads That Play When You Start Your Fire TV
(cordcuttersnews.com)
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this post was submitted on 02 Dec 2023
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From the article, it sounds like this affects people with a dumb TV who use some kind of hardware gizmo that Amazon sells to be a streaming endpoint.
I think that it's really more linked with streaming services than with smart TVs.