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[-] Awoo@hexbear.net 34 points 1 year ago

That's a terrible approach. Everyone knows the cycle is:

Innovators > Early adopters > Early Majority > Late Majority > Laggards

Trying to jump straight to early and late majority is literally pointless. You must target the kinds of people that will be the earliest users. The switch from this crowd to the "majority" crowd literally has its own name and many many books, it's called "crossing the chasm" because there's a giant hole in between the early adopters and the majority that is very difficult to bridge.

[-] aaaaaaadjsf@hexbear.net 21 points 1 year ago* (last edited 1 year ago)

I think that the Lemmy dot world admins think they already have the technology and features to make cross the chasm. And can just attract new users with this mature technology, such as the latest Lemmy clients. There are developers leveraging their old Reddit userbase, of which there were millions of users, to install their new Lemmy clients, which seem functionally identical to their old Reddit apps. And a lot of these new users are going straight to Lemmy dot world. They believe the ecosystem is already there.

I and you disagree of course, they need to attract more active users and posters first, before they can branch out and cross the chasm. And those active users are usually tech nerds.

[-] Awoo@hexbear.net 18 points 1 year ago

The features are irrelevant what matters is the content infrastructure. This infrastructure exists elsewhere and delivers the content. There's no reason for people to switch to something that does not deliver the content except being mad at reddit (which the majority don't care enough about to follow through on).

The infrastructure that matters are the communities themselves and the populations of people that submit to them. You can't just magically transfer them, there has to be a slow and steady build up over time. You need the dedicated early people to build the foundation that will then get you the later hogs.

The issue isn't technology. It's content and people. You don't get the later people without the early people. It's so easy to see that there's a process of groups of people that should be targeted one by one after another. There's a roadmap already laid out by multiple successful iterations of the same bloody thing historically.

this post was submitted on 28 Sep 2023
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