this post was submitted on 12 Nov 2025
40 points (97.6% liked)
Pop Culture
64 readers
27 users here now
founded 2 weeks ago
MODERATORS
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
Looks like a sonic fox? What's the confusion? Furries aren't anything new. And SonicFox is well known for things like Mortal Combat (I say as someone who has never paid any attention to competitive fighting games and didn't realize SonicFox was also a furry or NB).
My confusion is why this person has been chosen to represent sports sneakers.
SonicFox is pretty famous in the relatively large niche that is the fighting game community.
fighting game tournament winner
https://en.wikipedia.org/wiki/SonicFox
I am not seeing how this translates into sports sneakers.
It's "gaming related clothing" whatever the fuck that means
Okay see? THERE. That’s what I mean. What the fuck do sneakers have to do with gaming? What the fuck is the connection here?!
It's literally just cross-promotion to appeal to young men, it has no real connection
I should have known. Every time something seems confusing and stupid, it’s not the kids. It’s capitalism.
Some underpaid marketing intern did a bunch of spreadsheets and projections indicate that Nike can make more money if they advertise to gamers
Yeah okay. You got me there. I understand this.
If they aren't cowards, it means that the shoes will have RGB lighting.
Oh hell yeah I’m back on board now