this post was submitted on 25 Oct 2025
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A meme is an idea, behavior, or style that spreads by means of imitation from person to person within a culture and often carries symbolic meaning representing a particular phenomenon or theme.

An Internet meme or meme, is a cultural item that is spread via the Internet, often through social media platforms. The name is by the concept of memes proposed by Richard Dawkins in 1972. Internet memes can take various forms, such as images, videos, GIFs, and various other viral sensations.


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[–] stray@pawb.social 68 points 2 days ago* (last edited 2 days ago) (9 children)

The inexorable rise of identity condiments has led to hard times for the most American of foodstuffs. And that’s a shame.

My son Jake, who’s 25, eats mayo. He’s a practical young man who works in computers and adores macaroni salad. He’s a good son. I also have a daughter. She was a women’s and gender studies major in college. Naturally, she loathes mayonnaise.

newer generations are refusing to meekly fall in line with a culinary heritage that never was theirs. Instead, they’re gobbling up kefir and ajvar and chimichurri and gochujang again.

Red Robin launched a vegan burger. You don’t put mayo on a vegan burger.

McDonald’s has debuted a Signature Sriracha Burger, joining KFC, Wendy’s, and Subway in signing on to the sizzling Thai sauce’s moment in the sun. You didn’t see Huy Fong Foods start a schmear campaign against the cultural appropriation of that.

Some experts say the dislike springs from the fact that mayo jiggles. [...] This is bullshit. This attitude comes to you from young people who willingly slurp down eight kazillion kinds of yogurt, not to mention raw fish and pork belly and, yo, detergent pods, so don’t talk to me about mayonnaise. The only reason for this raging mayophobia is a generation’s gut-level renouncement of the Greatest Generation’s condiment of choice.

Besides, I’ve got news: That aioli you’re all so fond of? I hate to break it to you, but that’s just mayonnaise.

Sandy Hingston sounds mad.

Also what? Mayo is still super popular, so what is she even on about? Is she hamming this up because she feels like this is what's necessary to make it in journalism these days?

[–] prole@lemmy.blahaj.zone 35 points 2 days ago

I'm sorry, "identity condiments"? The fuck?

[–] Zwiebel@feddit.org 43 points 2 days ago (2 children)

Systemic issue in journalism. The actual reporting breaks down to a one liner; "mayonaise less popular with younger generations, increasingly diverse choice of condiments instead", but that doesn't generate revenue

[–] chonglibloodsport@lemmy.world 5 points 2 days ago

It’s the same issue for recipe blogs. Everyone hates all the filler, they just want the recipe. But having a page with just a recipe does not jive with search engines so people will never see your blog unless you write the filler.

[–] SupraMario@lemmy.world 1 points 2 days ago* (last edited 2 days ago) (1 children)

It should be, "mayo like all foods in younger generations isn't as popular because their palates haven't gotten to that point yet".

This is the level of journalism now... complete shit. You're tastes change over time...so this generation magically hates mayo now? Might as well say this new generation hates their greens and coffee.

[–] Cethin@lemmy.zip 4 points 2 days ago (1 children)

Millennials are in their 30s. I don't think it's due to palates not having developed. I think it's more to due with just using a more diverse set of condements. I don't dislike mayo (though I do despise Miricle Whip), but I don't use it very often. I tend to go for other flavors. If anything, I think it's the older generations who have an undeveloped palate. They tend to eat a much smaller variety of flavors/styles.

[–] SupraMario@lemmy.world 3 points 2 days ago (1 children)

That article wasn't about millennials, it was about genz. A lot of condiments have a mayo style base though.

Also hater of miracle whip...shit is terrible. Mayo is king.

[–] Cethin@lemmy.zip 1 points 1 day ago (1 children)

Huh. The headline in the OP says millennials.

I do like a good mayo or mayo-based sauce though, yeah. However, growing up I remember my parents putting miracle whip (and calling it mayo) on a lot of things, and I hated it. I definitely don't use it to the level they did. It's good, but there are other condiments.

[–] SupraMario@lemmy.world 2 points 1 day ago

The article quoted in this post said a 25 year old, didn't even notice it said millennials in the picture lol my bad.

Parents did the same shit, it's mayo....the fuck it is. That shit is vile, and should be wiped from the planet and all recipes on how to make it should be burned.

[–] falseWhite@lemmy.world 28 points 2 days ago (3 children)

She was a women’s and gender studies major in college. Naturally, she loathes mayonnaise.

Naturally? Is it some feminist thing to loathe mayo? Why?

[–] Tudsamfa@lemmy.world 9 points 2 days ago

Because it's hens and cows that are farmed for their products, veganism is a feminist issue.

Feminism is notoriously concerned with chromosomes rather than personhood. /s

[–] chonglibloodsport@lemmy.world 2 points 2 days ago (1 children)

Because mayo is strongly associated with white people and especially conservatives. There’s the whole meme about not eating any food spicier than mayo.

[–] DarkAri@lemmy.blahaj.zone 0 points 2 days ago* (last edited 2 days ago) (2 children)

It's because mayo is just disgusting. It like 99% fat and tons of calories. People from New generations actually don't want to look like fat dwarfs. Everyone in the 80s and 90s was fat, and much of this is because they ate mayo and stuff like that, and food that had basically no nutrition so they would eat 5000 calories of food and still be nearly starving.

[–] RBWells@lemmy.world 3 points 1 day ago

I mean, so are nuts, olives, plenty of foods are high in fat. I don't think it was mayonnaise making people fat.l, it's from way before the 80s. (And BTW, people are fatter now, at least where I live.) I can make mayonnaise at home, it's food, and hasn't ever made me fat.

The prevalence of obesity in American adults (age 20–74, both genders) rose from 15.0% in 1976–1980, to 23.3% in 1988–1994, and to 30.9% in 1999–2000. 40.3% in 1994.

[–] chonglibloodsport@lemmy.world 6 points 2 days ago (1 children)

It’s not though. Maybe miracle whip, but that’s garbage. Not real mayo.

It is extremely high in fat though. But the way Americans eat it is the real problem. You’re supposed to eat a small amount as a condiment to add flavour. Americans treat it like they treat all condiments, the same way Italians treat pasta sauce.

I love mayonnaise but I eat maybe a tablespoon of it at most for an entire sandwich (spread very thinly over the bread) and I use it instead of butter, not in addition to butter.

[–] DarkAri@lemmy.blahaj.zone 1 points 1 day ago (1 children)

That's fine I mean I have to get fast food with no condiments besides cheese and onions because they put so much damn sauce on them. Like if you get a taco bell burrito it will be 50% chipotle. I can't even eat it. If I forget to ask for no chipotle I have to throw it away lol.

I can’t even remember the last time I had fast food. Must have been at least 2-3 years ago.

I have had shawarma though. I tell them to put all the sauce on the side and just add what I want.

[–] ivanafterall@lemmy.world -2 points 2 days ago

Because mayonnaise looks like and is sometimes associated with cum and patriarchy. Is my guess.

Wait until she hears about sriracha mayo.

[–] Tattorack@lemmy.world 19 points 2 days ago (1 children)

Guy hadn't had real aioli. Doesn't even know what aioli is.

Name literally means "garlic and oil" because those are the only two ingredients you need for it.

It's very easy to make at home; start with a few toes of garlic and a table spoon on olive oil. Crush and mush them together till it seems like the oil disappeared. Then add another tablespoon of olive oil and repeat till you have this nice, white looking condiment.

[–] RecursiveParadox@lemmy.world 4 points 2 days ago

Eh easy yes, fast not at all. I only make it for my one other X'er friend who hates, hates, hates may exactly because of Hellmann's. It traumatized him as a child.

Kenji's mayo recipe I make literally every week. Easy and fast. Said friend will not even look at it.

[–] zakobjoa@lemmy.world 13 points 2 days ago

This sounds like a bit. Seriously, how do you hit every culture war talking point but make it about mayonnaise? No one has strong feelings about mayonnaise, Sandy. Only you.

[–] GreenShimada@lemmy.world 10 points 2 days ago (1 children)

It's like traditional media figured out in 2016 Boomer ragebait is the only thing they know how to do anymore, and just keep doing that when they're out of ideas.

Article tl;dr "Kids today are traitors to the nation because they aren't Stephen Miller, drinking mayonnaise by the gallon, because it's not threatening to people with fragile egos and no sense of curiosity."

Plus, trashing ajvar and chimichuri? How bold of you, Sandy. How courageous to turn up your nose at flavors that you were not exposed to in some midwest surbabn bubble. When you die and your spirit is flung into the void between lives, where you learn how you'll be reincarnated as a racoon for 20 lifetimes because of the karma you accrued just from penning this single article, I hope the spirits of your Lithuanian parents remind you that judgement like this poisons the soul slightly more than mayonnaise does.

[–] Samskara@sh.itjust.works 2 points 2 days ago (1 children)

2016? Writers complaining about the youth misbehaving is as old as writing itself.

[–] GreenShimada@lemmy.world 1 points 2 days ago

Yeah, this infuriating mayonnaise article is from 2018. Had to backdate a touch.

[–] Dorkyd68@lemmy.world 5 points 2 days ago

That read like a shit post. Does Jake drink mayo straight from Sandy's tit still? Cause something ain't right there

[–] entwine@programming.dev 2 points 2 days ago

I'm pretty sure that's all tongue-in-cheek. Giving people the benefit of the doubt is a good default setting.