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You need to extricate yourself from your bubble if you think American's are meaningfully boycotting anything.
Well, that's part of my point. Everyone who stopped eating at Chick Fil A stopped 10+ years ago, everyone else doesn't care. Anyone willing to boycott is already boycotting, and they can't boycott any harder until we have a method of acquiring necessities from somewhere else.
I don't think there's some fraction of people who are ethically driven, and the rest don't care. Everyone sits on multiple spectra for what they care about, and where their thresholds for acting are. Most people are under the pump for cost of living, and that's pretty dominant when you're on the verge of poverty. Get those people a bit more stability, and they'll have more capacity to care about broader ethical ssues..
Right, so what would push people over that threshold now?
Ah! Perfect example as I won't touch Chick Fil A. :)
So yes, those who care and are politically aware are boycotting what they can, but the vast majority of Americans neither care or are aware.
target would like a word