this post was submitted on 24 Jun 2025
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chapotraphouse
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Gotta say, that's some fantastic typography on that campaign sign. Looks like the sort of lettering you'd see hand-painted on the window of brick-and-mortar store in the inter-war era.
Completely distracted me from whatever chud noises the Post is emitting.
If you mix the color of the type and its drop shadow together, looks unironically as close as humanly possible to the ideal color: neon beige. Sticks out in motion or when you're just glancing around, I'm sure they thought about that. Probably useful when there's asymmetry in ad buys, the people yearn for optical illusions.