The best way I have found to make sense of why some people are so enthousiastic to shill for AI, is to see AI as yet another product that preys upon people's insecurities. In this case it's maybe the worst insecurity of all: feeling like you're less intelligent than other people.
Taking that insecurity as the through-line, this kind of shilling makes perfect sense IMO. It's essentially a form of self soothing, saying "everyone is or will be using this, it's not just me!".
It's definitely this, but also shock and awe. Release everything all at once, but also not really everything, so there's a shitstorm of reporting with outlandish stories and ongoing criminality. The end goal of that is to traumatise the public into thinking nothing can be done, because everyone is both overwhelmed by the firehose of information.