YouGov is a volunteer based, reward based, anonymous polling website.
If anyone wants to claim they are a 91 year old martian and just rapid fire clicks through these polls to earn gift cards or whatever, you can sign up within a minute with just an email to verify you. I just did out of curiosity. And they use pretty questionable weighted methodology.
but YouGov is usually the "statistics" for multiple posts of the front page of Lemmy every day.
Not going to lie, I really hate when the internet gets a new favorite phrase. Destroys discussion on the subjects and feels like it's a race for commenters to say the hit phrase.