this post was submitted on 03 Aug 2026
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Apple

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There are a couple of community rules in addition to the main instance rules.

All posts must be about Apple

Anything goes as long as it’s about Apple. News about other companies and devices is allowed if it directly relates to Apple.

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Big, if true.

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[–] crozilla@lemmy.world 7 points 1 day ago (1 children)

You HAD the whole education market wrapped up years ago! Why’d you ever let it go…?!?

[–] blitzen@lemmy.ca 8 points 1 day ago (2 children)

Apple’s missteps in the 90s can fill books.

[–] Semi_Hemi_Demigod@lemmy.world 4 points 1 day ago (1 children)

That’s what happens when you hire a soda guy to build computers

[–] adespoton@lemmy.ca 1 points 1 day ago

The Sculley years actually kept computers in schools. It really started to fall apart under Amelio; granted, he was dealt a bad hand with infinite product lines, verticals and customization plus a massive debt.

[–] chonglibloodsport@lemmy.world 3 points 1 day ago* (last edited 16 hours ago)

There are lots of books on those days!

  • Hackers by Steven Levy (for background history on personal computers)

Odyssey by John Sculley

  • On the Firing Line by Gil Amelio
  • Apple: The First 50 Years by David Pogue