I teach about this to my students and they are stunned by then diffence when we listened to overcompressed vs lightly compressed tracks. It might be seducing at first, but loudness maximize tracks will cause ear fatigue so much quickly. The disparition of dynamics in the 2000 is one of theb worst thing that happened to music. Amongs the biggest culprits are RHCP Californication and Death Magnetic by Metalika.
The only real positive thing I will give to streaming platforms is to "punish" tracks that are too loud thus enciuraging people to mix with lufs.