this post was submitted on 12 Jan 2026
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Jeep Thinks You'll Buy More Wranglers If They Drop Their Prices | Carscoops (www.carscoops.com)
submitted 3 weeks ago by commander@lemmy.world to c/cars@lemmy.world
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[–] bizarroland@lemmy.world 30 points 3 weeks ago* (last edited 3 weeks ago) (1 children)

I was looking to buy a jeep.

I had everything all budgeted out. It's gonna go with the hella-yella Rubicon maxed out everything. It was gonna be over $70,000.

Then I found out that they put advertisements in their cars.

So instead I bought an old Jeep and I'm working on fixing it up and I'm having a lot more fun than I would have being blasted with ads on a 70 fucking thousand dollar vanity vehicle.

If they offered me the vehicle for free, in exchange for watching ads, I wouldn't fucking take it.

If they paid me to own a vehicle that blasted ads at me, I wouldn't fucking take it.

I don't want goddamn ads in my goddamn vehicle.

[–] blitzen@lemmy.ca 17 points 3 weeks ago (4 children)

No offense, but spending 70 grand on a Jeep is the height of wasting your money. Ads aside, they are just impressively unreliable vehicles.

Old Jeeps rule, however. Glad you found your way into one.

[–] bizarroland@lemmy.world 10 points 3 weeks ago (3 children)

I mean, yes, I agree, $70,000 for a vehicle is stupid, no matter how much money you have, but I wanted it, and I was finally at the point where I could afford it.

Got an 86 CJ7 for 6 grand with the inline 6 and it already has a lift kit on it, all I've got to do is patch up some rust, new tires, a few upgrades and change out the entertainment center and I'll be ripping the trails all summer long.

[–] blitzen@lemmy.ca 5 points 3 weeks ago (1 children)

That inline 6 is one of my favorite engines ever.

[–] bizarroland@lemmy.world 4 points 3 weeks ago* (last edited 3 weeks ago)

Its my second 86 CJ7 with the inline six.

On the last one I blew the motor on the highway, dumped all the oil out over the road, idled to the next exit, pulled over and stopped at a hotel, and the next day when the tow truck came, I was still able to crank and drive it with the hole size of my fist in the engine block and missing an entire cylinder.

My only minor dislike of them is wishing they had a bit more horsepower. If they ran a steady 200hp instead of 120ish they would be golden goated

[–] blitzen@lemmy.ca 5 points 3 weeks ago* (last edited 3 weeks ago)

I’m not here trying to rip on your choices; Jeeps are objectively cool. I’m eying my next vehicle, and at 45k I’m having to convince my wife that sometimes indulgences are okay, and a Honda/Toyota isn’t ALWAYS the only possible choice.

But I do think you ended up dodging a bullet and are now driving a cooler vehicle at 1/10th the cost.

[–] SaveTheTuaHawk@lemmy.ca -5 points 3 weeks ago

already has a lift kit on it

because these stupid things are not unstable enough from the factory?

[–] tonyn@lemmy.ml 4 points 3 weeks ago

My '08 JK is still going strong. Just modern enough.

[–] Brkdncr@lemmy.world 3 points 3 weeks ago (3 children)

Not really a waste of money for a lot of buyers. The powertrain and platform is solid and not many vehicles can be taken off the lot and onto some serious off-road trails. I think the Bronco is about the only competitor.

[–] SaveTheTuaHawk@lemmy.ca 5 points 3 weeks ago (1 children)

The powertrain and platform is solid and not many vehicles can be taken off the lot and onto some serious off-road trails.

They literally make you sign a paper that says it's not really for off road use. Solid powertrain??

"Jeep transmission problems often involve slipping gears, delayed or harsh shifting, overheating (with a burning smell), fluid leaks, and strange noises like grinding or whining, frequently occurring in models like the Wrangler and Cherokee, potentially linked to issues with solenoids, torque converters, or software, and sometimes addressed with fluid changes, TCM reprogramming, or new parts, but specific model years (e.g., 2007, 2008, 2012 Wranglers, 2014-2019 Cherokees) have known recall-related issues. "

This is junk for people with a Barbie fixation.

[–] Brkdncr@lemmy.world 4 points 3 weeks ago (1 children)

That’s over a decade old.

[–] fishy@lemmy.today 3 points 3 weeks ago (1 children)

As an avid car guy who talks to lots of enthusiasts; the build quality issues have only gotten worse according to them. A friend was looking at the grand wagoneer and asked me about it, so I reached out to a guy who I knew was working at Jeep. Rather than tell me to tell him no, he sent me a picture of a finished one with a panel gap so wide he had his whole thumb in there.

Consumer reports also has reliability at 19/22 which is pretty bad.

[–] Brkdncr@lemmy.world 1 points 3 weeks ago

I’m talking wranglers. Panel gaps are a feature on them. A Grand Wagoneer is a whole different market.

[–] CmdrShepard49@sh.itjust.works 3 points 3 weeks ago (1 children)

While true, I doubt your average buyer would want to take their $70k+ vehicle into rough terrain that leads to body damage. Like you spend more to get a more capable vehicle but the more you spend the less you want it damaged, which is an interesting catch 22.

[–] Brkdncr@lemmy.world 0 points 3 weeks ago

You’d probably be surprised. A lot of new jeep and bronco owners go full send. Just look at their community forums or go to Moab or other offroad parks.

[–] blitzen@lemmy.ca 2 points 3 weeks ago* (last edited 3 weeks ago)

As a toy to tow to the Rubicon, I suppose. If that’s OPs plan, then good for him for having 70k to spend on toys.

But as a vehicle upon which you rely for transportation, it most certainly is not “a solid” anything.

This coming from someone who likes Jeeps.

[–] SaveTheTuaHawk@lemmy.ca 1 points 3 weeks ago

They are literally the worst designed vehicles you can buy, transmissions made with a special Stellantis cheese.

[–] reddig33@lemmy.world 13 points 3 weeks ago (1 children)

I’m old enough to remember when Jeeps were stripped down, simple utility vehicles. Not $47000 SUVs.

[–] CmdrShepard49@sh.itjust.works 7 points 3 weeks ago

The Wrangler Rubicon 392 has a base price of $100,590 if you can believe it.

[–] artyom@piefed.social 10 points 3 weeks ago

Wranglers have some of the largest profit margins in the industry. It's insane because they're incredibly simple vehicles, if you just look at them, and the prices they charge are absolutely insane, so yeah, bring them back to Earth and maybe you get more buyers...

[–] RightHandOfIkaros@lemmy.world 5 points 3 weeks ago* (last edited 3 weeks ago)

I mean, generally sales go up when prices are low during a bad economic slump, yeah.

Although personally, having seen Stellantis' recent offerings, I won't be rushing to buy one nor would I recommend one. But if its all you can afford and fits your needs, at least some models look kinda cool.