The $38.9 million fine Cineplex has now been handed is equivalent to the amount it collected from consumers through the $1.50 online booking fee between June 2022 and December 2023.

This is already way harsher than corporations usually get but I can't help but wish it was more that all they got because they come out with no actual loss.

Do AirCanada next! Also, all the US airlines.

I think this practice of adding the 4% credit card fee to the final bill when using a CC should also constitute drip pricing. It used to be against merchant agreements but that went away, so there needs to be another enforcement method.

They have to pay the fine back to people who all paid the fee right?????

More of this please.

the tribunal has ordered Cineplex not to engage in the conduct, or similar conduct, for the next 10 years.

Odd to have a timeframe

Hell yeah, I was complaining about this when I went to see Dune 2. What an inane way to punish your most passionate fans trying to support a dying business model.

I've been saying this is an absolutely bullshit fee, they just put it in without any change to their site. Last time I went to the theatre early to book at the box office just to avoid it.