this post was submitted on 22 Jan 2024
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I love how we have one of these online marketing blitz games every few months now. Like it just has to be all seeded marketing with how these games blow up instantly and are then forgotten after getting a few mil in sales.
Not even commenting on if it's good or bad. I don't care. Just amazing how these games completely blow up instantly, and even if you don't seek out gaming news you'll still hear about it 100 times this week if you use the internet at all.
Afaik it's mostly on the strength of how much fun it is to watch on Twitch. Lethal Company blew up because people with good comedy skills were having a blast doing silly shit with it. Like it's some combination of genuinely looking fun when the streamers do it, and then the algo grabs it and puts it in front of everyone, and then some weird barely playable indy thing is out-selling CoD.
Lethal Company is genuinely a great game too. Theres a lot of attention to detail in many aspects of the design, insanely impressive for a solo project
Legit, legit. I haven't played it enough to figure it out and I'm afraid my group has already moved past it on to Palworld.
It really feels insanely inauthentic. The devs were like "uwu we never expected palworld to blow up like this" but it had a huge "PALWORLD OUT NOW" banner at the top of the Steam storefront which is usually reserved for AAA titles like the newest CoD or the announcement of the Steam summer sale.
Every streamer and their moms played it, it clearly had a massive marketing budget.