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How not to celebrate MLK Day rule
(lemmy.blahaj.zone)
I've seen some pretty distasteful MLK Day ads, but this one...
It's somehow even worse in the original email. It has a little animation of the chocolates jumping into Dr. King's mouth.
You're doing free advertising for them so I'd say their campaign is potentially successful.
No, now I know to avoid this company
You're implying that you would have been a customer. Maybe they lose some current customers off such tactics but if their stuff is being reposted everywhere a lot more people are s hearing about the existence of the service who have never heard of it before, and some of those will be new customers. Obviously many will find it distasteful, but most weren't customers in the first place.
Right, and as current US politics shows us, pandering to the racists is a winning marketing strategy
Meh. Being a wrestling fan in the late 90s/early 2000s and watching WCW fall apart disabused me of the notion that there is no such thing as bad publicity.
I have no clue what brand this chocolate is and I literally just looked at the ad.
I do walk away from this post with a disgusting feeling that dirty capitalists are profiting off of the legacy of MLK though.
OP was fine to bring attention to this.