For some people it's offensive, for others it's not. At this point, it is subjective. If everyone thinks it's offensive, then it is otherwise, it depends on each individual.

I don't think it's that controversial.

I'm not arguing anything, I'm talking about that specific meme, not about hate speech in general. I'm not sure what you are trying to say either :/

What I'm saying is that there is a fine line between funny and hateful. For some people this kind of meme is funny, for others, it's hateful.