[...]why should a few companies — or a few billionaire owners — have the power to decide everything about online spaces that billions of people use? This unaccountable model of governance has led stakeholders of all stripes to criticize platforms’ decisions as arbitrary, corrupt or irresponsible. In the early, pre-web days of the social internet, decisions about the spaces people gathered in online were often made by members of the community. Our examination of the early history of online governance suggests that social media platforms could return — at least in part — to models of community governance in order to address their crisis of legitimacy.