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Cute Russian comic. The home of the official English version is here if anyone wants to skip ahead (or support them): https://boosty.to/gabiconomics-en
Artificial shortage is a market tactic where a supplier (typically the producer) deliberately limits the supply of goods or services below actual demand. This creates perceived scarcity, which in turn increases prices by manipulating consumer behavior - rather than reflecting a true lack of resources.
I think she wins anyway in this situation since they're selling all their stock at a level that is making them more money than ever before. It's just that Chief is a better capitalist and is making significantly more from them, that's not specifically hurting them in this situation though.