this post was submitted on 16 Jan 2026
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Who didn't see this coming? I swear, all we produce as a country is bullshit and ads to cover it up.

ChatGPT will start including advertisements beside answers for US users as OpenAI seeks a new revenue stream.

The ads will be tested first in ChatGPT for US users only, the company announced on Friday, after increasing speculation that the San Francisco firm would turn to a potential cashflow model on top of its current subscriptions.

The ads will start in the coming weeks and will be included above or below, rather than within, answers. Mock-ups circulated by the company show the ads in a tinted box. They will be served to adult users “when there’s a relevant sponsored product or service based on your current conversation”, according to OpenAI’s announcement. Ads will not be shown to users under 18 and will not appear alongside answers related to sensitive topics such as health, mental health or politics. Users will be able to click to learn about why they received a particular ad, according to OpenAI.

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[–] dan@upvote.au 4 points 23 hours ago (1 children)

As far as I know, this is only for the free version of ChatGPT. It costs a lot of money to run, and they're still not profitable, so it makes sense that they want to monetize the free version. The other option is to completely shut down the free version and only have the paid one.

[–] skarn@discuss.tchncs.de 5 points 20 hours ago (1 children)

As far as I can tell, the paid one also loses then plenty of money (possibly more than the free one?)

[–] darkkite@lemmy.ml 1 points 19 hours ago (1 children)

organizations buying by the dozens is good for openai and it shows they can get cash flow vs free users that are only taking up resources.

it's probably going to be like youtube

[–] definitemaybe@lemmy.ca 3 points 13 hours ago (1 children)

OpenAI has a snowball's chance in hell of surviving. LLMs cost a lot of compute. They're burning through cash. Operating costs are more than double revenue. Their net operational losses are about $1 million USD every 40 minutes.

And somehow they're trying to put half a trillion USD into building more datacentres to make even more advanced models, which will be even more compute intensive.

Meanwhile, as venture capital has been committed to a whole series of AI companies and data centres, venture capital is dying up. Nobody has gotten a payout yet, since there's no path to profitability for any of these companies.

And it's coming to a head this fall, when OpenAI needs to pay their suppliers for the expansion they're building, and there's no reason to believe they'll be able to raise enough more investment to cover their costs.

It doesn't even take OpenAI failing, either. There's so much debt ("leverage") and circular cashflow going on in this space, between the AI companies, data centres, computer hardware manufacturers, and construction companies, that any one of them failing could cause cascading failures, like dominoes. Worse than the '08 financial crash, most likely.

So no. It's not going to be like YouTube. YouTube is cheap to run, compared to LLMs.

And the worst part of it all: LLMs aren't even very good! It creates an illusion of productivity, but it's all bullshit, either doing a shitty job, or taking more time to prompt fondle than it would have taken to do the job by hand, or building up tech debt that's going to make massive projects unmaintainable.

It has some use cases, sure. I use it almost daily, tbh. But only because someone else is footing the bill. It doesn't produce nearly enough value to justify its costs.

[–] Powderhorn@beehaw.org 2 points 1 hour ago

Don't kinkshame ... some of us enjoy prompt fondling.