Two things that can help depending on what kind of person you are:

• eat what you want, but slowly cut back

• eat when you want, but switch to healthier foods

So in the first example, if you like eating burgers. Great! Don't stop. Just cut the soda out next time

And in the second, if you like snacking while you watch Netflix. Great! Just swap to fermented vegetables instead of chips

The important thing to focus on is progress. Every little bit helps, and every little bit is a win