I'd bet dollars to donuts that the internal documents from OpenAI on this marketing push are pretty clear about the real goal here. Plagiarism is one of the most visible and easiest to understand problems enabled by GenAI. My wife is getting an online degree and it's incredibly obvious how many other students are just shamelessly dumping the assignment into chatGPT. So they need to reframe it as part of a wider conversation about GenAI and education, which is where you get the nonsense buzzword courses that don't attempt to engage with even the most obvious problems.