It's likely in everybody's best interest that this is a wild success. Not only will game developers be incentivized to actually optimize their games for reasonable setups; this will unseat Nvidia's monopoly over gamers with their ridiculously overpriced graphics cards and also Microsoft's monopoly of a gamer's operating system.
Nvidia's partnership with Palantir is incredibly concerning and any blow to Nvidia is a welcome one. Encourage these developments and hype this all up.