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I think the best part is that an "X" in the top corner of a website is a well known sign to close a page. Like, I need to fight the urge to click it to exit out. Beyond that, how the fuck are you even supposed to search anything about it? X is such an ambiguous name. I don't know why the fuck Musk spent billions on Twitter just to completely rebrand the IP into something so utterly idiotic. Considering his destruction of the platform and firing of most of the staff that maintained it, I would have thought the one thing of value he still had left was name recognition and major cultural ownership of words like "tweet". I can hardly believe that a decade ago I thought Musk was a genius and I dreamed of working for SpaceX (a dream that faded as soon as I saw employee reviews thank God). Now it's clear that the man has no idea how to run a small business let alone something as big as Twitter.
He is not a smart man
Didn't work as the PayPal domain name, but if you try the same idea again and again then surely people will eventually 'get it'!
The one thing of value he has left is the user base. And it seems that this will not change, no matter what he does. So unfortunately neither Reddit not Twitter will crumble anytime soon..
I think that's true for Reddit because Huffman hasn't done anything dramatic enough to lose the base yet unfortunately. But I think Twitter's base has been melting away. Hard to say because only Musk has the numbers. But with Threads out there now with millions of users and Mastodon having over a million users, the disillusionment with Twitter is much more clearly shown.