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A Novel Approach to Youtube Ads
(9to5google.com)
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this post was submitted on 26 Nov 2023
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Haha two exact opposite answers. From what I remember, the advertiser can chose the payment model. They can either say "I will pay YouTube a tiny amount for every time the ad is shown" or "I will pay YouTube a less tiny amount for every time the ad is clicked". But it was a few years ago that I read about it so it might have changed since then.
I tried actually searching for info about it, but it seems that YouTube and Google want to be as vague as possible about how it actually works.
Yes, let's be a YouTube creator and base my income on something extremely vague and shaky. Sounds like a good life decision.
Sounds about as stable as asking the all mighty magic 8 ball how much you should be paid. Maybe yt should just do that for the creators and let them in on it. /s