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YouTube's plan backfires, people are installing better ad blockers
(www.androidauthority.com)
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And equally, Google is yet to use the big guns they have. Don't get me wrong, I hate Google with a passion, but they have way too much power over the internet for us to leave even a dent on their plans.
They have a lot of power, but that power is tied by goodwill.
Right now they are cashing in all that goodwill with price increases, more onerous privacy invasion and “sponsored” links in lieu of actually accurate search results.