this post was submitted on 18 Jul 2026
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Is this how I learn Coca-Cola owns Fairlife? I never knew. Now I have to find a new brand of filtered milk.
https://www.aldi.us/store/aldi/products/22075091-friendly-farms-2-ultra-filtered-milk-59-fl-oz
Branded milk is a wild concept
It's the norm in Europe, and it makes absolute sense. Milk quality can vary wildly, so brands provide a way to identify a certain set of qualities.
Some farms are conventional, some are organic, some let's their cows move more freely than others, some use more antibiotics others less, etc
So no, milk is not just milk. Animal welfare as well as animal intake are big parts for why certain brands can take a steeper price than others
The only places I've ever witnessed unbranded milk, are in very rural locations at which you pick it up at the literal farm that produced the milk and that's a brand in itself
Definitely the norm in Germany
Pretty normal in Lithuania
Where in the bumfuck do you live? All the milk in normal parts of the U.S. are branded.
My milk has the name for the store I buy it at. I think that's probably what they're referring to, just store brand milk versus, apparently, MilkaCola. CocaMilka.
Interesting. In New England at least, most of the milk/dairy products are either Hood or Garelick, which are not stores, and the only store brand I can think of is Cumberland Farms - and they started as a dairy farm that went on to open a chain of convenience stores.
Yeah, I'm from Jersey. And Cumberland Farms, I remember having one by us when I was a kid, but they all went away.
We are not required to live in the U.S.A. to comment here.
coke milk.
Do you just have blank containers with "MILK" printed on them and nothing else? Cuz literally every package of milk I've ever had was branded in some way, even if it's just the local dairy's brand.
Just the supermarket name, fat percentage, and a picture of a cow is pretty typical here
Fairlife also has a history of animal abuse controversies. Their name is a complete lie and I always recommend people to other brands if they care about animal cruelty in the slightest.