Firefox
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Half the point of asking questions in a public sub is so that everyone can benefit from the answers—which is impossible if you go deleting everything behind yourself once you've gotten yours.
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I don't hate it, I guess. Good promo for Firefox for sure. Is it the best use of Mozilla's resources though?
Hopefully it'll lead to more users, using the default search engine, and clicking ads, thereby paying for itself? Or I'd already be happy with just more users to give Google less control over the web :)
Nothing says "underdog" like pushing people to Google
All signs point to this being a rather pricy advertisement.
Mozilla will provide the user counts in their statistics, though, although it's unclear what will count as profitable.
Hmm. That's actually less expensive than I thought - and against their ~$650M revenue. It's probably worth it? They're on the uniforms, in the doc, and they have Ryan Reynolds saying they're underdogs fighting for truth and justice.
I checked the comments over at The Athletic and you can see them reaching new people in real time. Doesn't necessarily mean new users though, of course.