this post was submitted on 01 Feb 2026
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Alternatively, one can argue that the 30% cut has allowed Valve to develop a product which is superior to the competition and that's why gamers often choose to buy their games there instead of other platforms. When Steam first became available, it was pretty terrible and there's plenty of historical articles that clearly highlight that fact. Now, over the years, Valve has reinvested a share of their profits to improve the platform to a point where it is arguably the best product on the market. The 30% fee isn't "anti competitive", if it were, there wouldn't be so many other options around. Punishing valve for having a superior product is just absurd.
By definition, a competitive fee/rate is controlled by the market, not by a single entity that set a rate ~20+ years ago.
This is not matter of punishing anyone, but recognizing reality; massive network effects, immense switching costs and lack of market driven rate setting.