this post was submitted on 26 Feb 2026
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421
Burger King will use AI to check if employees say ‘please’ and ‘thank you’ (www.theverge.com)
submitted 2 days ago by UnderpantsWeevil@lemmy.world to c/technology@lemmy.world
176 comments fedilink hide all child comments
 

The company compiled information from franchisees and guests on how to measure friendliness, resulting in the fast food chain training its AI system to recognize certain words and phrases, such as “welcome to Burger King,” “please,” and “thank you.” Managers can then ask the AI assistant how their location is performing on friendliness.

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[–] NikkiDimes@lemmy.world 1 points 21 hours ago (1 children)

Eh, to my knowledge, something like OpenAIs Whisper API for audio transcription is only $0.006/min, so $8.64 for an entire day's worth of audio. From there, you could run some basic non-AI heuristics to determine if keywords were uttered or not per customer interaction.

[–] echodot@feddit.uk 2 points 15 hours ago (1 children)

That's their trying to get people hooked on AI pricing. That's not sustainable though, They're only able to charge that price because they get special deals on the electricity, but that's not going to last.

Eventually all the companies are going to have to put their prices up once investment money runs out

[–] NikkiDimes@lemmy.world 1 points 7 hours ago* (last edited 7 hours ago)

Whisper is actually one of OpenAI's few open models and can just be run locally on your own system(s). No price traps here. Unethical and horrible? Yes. Technically and financially feasible for BK? Also yes :(.