this post was submitted on 13 Jan 2026
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Amazon is forcibly upgrading Prime members to Alexa Plus, and users are not happy (www.androidauthority.com)
submitted 2 days ago* (last edited 2 days ago) by throws_lemy@reddthat.com to c/technology@lemmy.world
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  • Alexa users who are Amazon Prime members are reportedly being automatically upgraded to Alexa Plus.
  • Users who have been upgraded can revert to the old Alexa by saying, “Alexa, exit Alexa Plus.”
  • One user claims that they were “flooded with ads” after downgrading back to Alexa.
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[–] null@piefed.nullspace.lol 0 points 1 day ago (1 children)

if Amazon is telling them about different tiers of subscription

Which, as I said, means it all comes out in the wash. If revenue is +100% here and -100% there, it's 0%. Either they are looking big picture, and that's what they see, or they're zoomed in and therefore in a scenario where they would ask the follow up.

They care about revenue going up. It doesn't go up, unless it does.

[–] WhyJiffie@sh.itjust.works 1 points 1 day ago (1 children)

except that the new subscription costs more, and has AI features. now the line did go up, and investors can be told that people want AI

[–] null@piefed.nullspace.lol 0 points 1 day ago

It costs more? People we being automatically switched to a tier that costs more money?