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this post was submitted on 08 Sep 2023
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Yes the specific marketing term for it is what people aren't resonating with. That must be what is wrong.
Yes. In Republican eyes what you said is literally correct.
The long-term goal of Republican leadership is to ban all abortion from the moment of conception, ban all hormonal birth control (because it can prevent implantation of a fertilized embryo and therefore cause abortion), and return the question of whether to ban condoms and other barrier methods to the states.
Republican leadership realizes the American people don't support a complete abortion ban.
Republican leadership believes the American people are wrong and it's their responsibility, as Christian leaders, to protect the innocent children of America and impose a complete abortion ban anyway.
And Republican leaders know if they go hood off and call for a complete abortion ban they'll lose power in the backlash and abortion will become even more normalized.
So they're gradually restricting abortion rights while heavily pushing right-wing propaganda to children and teenagers - fucking PragerU is partnering with the Florida and Oklahoma Departments of Education to produce videos for school children, did you know that? - in order to shift the cultural consensus away from abortion is a right and towards abortion is a sin so that future generations of Republican leaders can complete their work and impose a total abortion ban.
So, yes, the Republican leadership is very much aware that what they need is marketing. They know abortion bans are unpopular. They're walking a fine line, trying to work towards a highly unpopular policy goal while still protecting their legislative control of Congress and the states, knowing their control of government would be at risk if the American people realized their actual policy goal.
And so you have Republicans talking about "pro-baby policies" now. Because who doesn't love babies? That sounds like WIC and infant nutrition programs and daycare and better neonatal care and all those good things that Democrats support. Hard to tell that the Republican is actually talking about forcing women to give birth to babies dead in the womb and babies with fetal defects incompatible with life, but that's the state of the national dialogue in the year of our Lord 2023.
Right?!?! Couldn't be the policies.