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submitted 1 year ago by psion1369@lemmy.world to c/asklemmy@lemmy.ml
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[-] autumn@reddthat.com 91 points 1 year ago

Some broad answers:

  1. Fee is higher than people are willing to pay
  2. People don't trust the experts
  3. The experts don't exist yet
  4. People have no idea how to find the experts
[-] claycle@lemm.ee 14 points 1 year ago

#1.

Don't you just know it?! I work in media and I have pitched commercial projects to business executives many times only to see them completely choke on the costs. They say things like "Can't we just film the commercial on an iPhone, I see that on YouTube all the time?" FFS. I'll be like "Sure, we can. What's your budget for that? You realize I still have to pay the cameraman, the makeup artist, the writer, the producer, the director, the gaffer, and the talent. Do you want music with that, too? Oh, you want a Credence Clearwater Revival song in the background? That'll cost you."

I'll pull out some sheets explaining what they see on YT that they think is so cheap... I mean, sure, it's less expensive than other options, but crew and talent gotta eat and pay bills, too.

People have no idea...

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this post was submitted on 05 Sep 2023
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