this post was submitted on 06 Sep 2024
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Dating.
it's unfortunate that all the current solutions are absolute garbage.
Actually helping people turns out to not be so great for shareholder value
Yeah that sucks. No business wants to help its own customers never need it again.
"Cosmo" syndrome
Realign monetary incentives by making users pay for the quality of the match. If you want more of the good, pay for what you rate as good in the previous matches. Pay more the longer you stay together with a match.
The matching system was already almost perfect at OkCupid around ten years ago - copy that, and the well-aligned incentive should keep it developing instead of degrading, which is what Match Group did to it with their monthly subscription that incentivizes preventing long-term relationships.