984
you are viewing a single comment's thread
view the rest of the comments
view the rest of the comments
this post was submitted on 25 Jul 2024
984 points (97.5% liked)
Technology
59370 readers
932 users here now
This is a most excellent place for technology news and articles.
Our Rules
- Follow the lemmy.world rules.
- Only tech related content.
- Be excellent to each another!
- Mod approved content bots can post up to 10 articles per day.
- Threads asking for personal tech support may be deleted.
- Politics threads may be removed.
- No memes allowed as posts, OK to post as comments.
- Only approved bots from the list below, to ask if your bot can be added please contact us.
- Check for duplicates before posting, duplicates may be removed
Approved Bots
founded 1 year ago
MODERATORS
Cool, enjoy your entire industry going under thanks to cheap and free software and executives telling their middle managers to just shoot and cut it on their phone.
Sincerely,
A former video editor.
If something can be effectively automated, why would I want to continue to invest energy into doing it manually? That's literal busy work.
So you can continue to be employed? What an odd question.
We should be employed to do busy work? Is that just UBI with extra steps?
Video editing is not busy work. You're excusing executives telling middle managers to put out inferior videos to save money.
You seem to think what I used to do was just cutting and pasting and had nothing to do with things like understanding film making techniques, the psychology of choosing and arranging certain shots, along with making do what you have when you don't have enough to work with.
But they don't care about that anymore because it costs money. Good luck getting an AI to do that as well as a human any time soon. They don't care because they save money this way.
I've been editing video for 30 years, 25 professionally - narrative, advertising, live, etc. I know exactly what it entails. Rough cuts can be automated right now. They still need a fair amount of work to take them to the finish line, though who knows how long that'll remain true. I'm more interested in training an AI editor on my particular editing style and choices than lamenting the death of a job description. I've already seen newscasts go from needing 9 people behind the camera to only 3 and the analog film industry transition to digital, putting LOTS of people out of a career. It's been a long time since I was under the illusion that this wouldn't happen to my occupation.
And I'm telling you that's not what is happening anymore. They are just having middle managers do rough cuts and saying "good enough." Have you seen the quality of advertising video these days?