I'd rather see Jan vs Jan to eliminate the variable.
Mass Media
Channels, platforms, and technologies designed to disseminate information, entertainment, and messages to a large, diverse, and geographically dispersed audience simultaneously.
I am provided no context whatsoever, but I'm going to guess this is AI-related.
It's been happening long before that. A PC hardware outlet I used to write for on the side died out long before Llama 1 or ChatGPT 3.5.
It's social media, the proliferation influencers, the enshittification and spamification of Google search, attention sucked away to places like Discord or shorts or native apps, a shift to video, you name it.
AI is just accelerating what was already happening. It's a miracle any "major" text-focused web news is even alive in 2026; they're all hanging by a thread, even playing the spam/ragebait game.