As far as I'm concerned, ads that receive complaints are often times more interesting than others, maybe worth watching even
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The article does mention, and I think it's worth remembering, that AdStandards is an industry self-regulatory organisation. They can't actually do shit. They call them a regulator, but they don't have any real power. They don't do anything proactively, can't issue fines or legally-backed takedown notices, and their "rules" only apply to members of the AANA. Besides a lot of "we have investigated ourselves and found no misconduct" situations, this means the socmed ads mentioned in the article are functionally unaffected, because the businesses aren't members. Even members can just refuse breach notices. It mostly exists as a place where consumer complaints go to die.
Use adblockers. At least the internet would be clean from this ad-shit.
Most of these ads are traditional media, particularly TV. And for live sport, you often have to choose between TV with its ads, or paying money directly to Murdoch.
Sports fans could learn something from gamers: there is such a thing as "patient gaming" when you don't buy a game as soon as possible but wait until all bugs are cleaned out, DLCs are released, etc. Wait a year and you will get the game you want for significantly lower price, and the game itself will be polished as it should be. In the case of sports, it wouldn't take a year, more likely a few days until you will be able to get a record without ads, with the best commentary and points of view. The situation with prices and ads won't change until you force it to change "with wallet".
I'm not sure the comparison works, because video games are a thing you play for yourself. They're a published medium meant to be consumed as a work of art in your own time. Sports are live events.
Just gather your friends, beer, whatever, and watch a match 2 days later. I'm sure you won't notice any difference (except for the absence of ads, of course) :)
And the fact that...you already know the result. And it's basically impossible to avoid, because results of big sporting matches are headline news, topics of workplace smalltalk, and might have already been fed to you by your tipping or fantasy competition.
you already know the result. And it’s basically impossible to avoid
Well, yeah. Spoilers are unavoidable in sports...
Not if you're watching live...
https://www.youtube.com/watch?v=8r9YdCAJujg
This got the top number of complaints? Really?
I just find it a bit of an odd ad tbh, zombies that ignore a kia specifically?
It's a great ad honestly, it's a shame that companies get told off doing more creative stuff like that
That's actually a good ad! I thought they stopped making those.
The punchline is that zombies are triggered by noise and the Kia doesn't set them off.
“Lower entry costs” …“without the appropriate understanding”.
They need to be fined for inappropriate content to increase entry costs.
This will make advertising firms valuable again for accountablilty.
AdStandards can't issue fines or force those ads offline. I think that might be ACMA territory.