I keep it to make dalgona

My husband does. Nescafe. Though I make coffee each morning in a moka pot, fresh ground. He likes the instant coffee (and likes it much earlier than I make coffee).

I like coffee but not enough to like bad coffee.

In the army we used to get a pack of instant coffee with the afternoon meal. We rarely wanted to shit ourselves later in the bush, so, no. We'd save it for whomever was fucked with guard shift that night.

Please understand there is no hot water at night; no real water supply at all. We do not traipse about the boonies looking for a stream, nor do we make a fire so it can be seen for miles. We even hide the pips on our wristwatch.

Not since bush coffee have I had instant coffee. And if I die without having instant coffee again - even properly prepared - it will be too soon.

I keep a jar of it in my desk at the office.

Handy for those overnight callouts when noting else is available.

Starbucks and coffee chains are, you know, nowhere near my house, for one thing. How am I going to have coffee in the morning if I have to first leave my house and get a bus to where the coffee shop is, then get the bus home again and then go to work, or whatever?

Further, those places are EXPENSIVE AS HECC. The sort of people that can afford to buy coffee at those places every day sure do have it real nice.

For the rest of us, we make our coffee at home, and sometimes if we're lucky we get the cheap "real" grounds instead of the instant powder, haha

At night when the espresso machine is too loud

I like it just fine. Used to drink it all the time at my old job. My current job actually has coffee in the break room as a perk, so now I drink that. It's still basic Folgers or whatever, but it's fine. Not every coffee needs to be fancy. Sometimes I just want a cup of joe.

If I'm going camping and want to keep things light I'll buy instant coffee and transfer it into a freezer bag.

Only when I'm backpacking in the wilderness, otherwise, it's fresh ground for me!

I only use it to make Dalgona coffee. Basically a tablespoon of crystals, tablespoon of sugar, tablespoon of boiling water. Whip it until its a really thick foam, almost like shaving cream, then you put it over some milk, ideally also lightly sweetened as the foam ends up really bitter without a shitton of sugar which I don't prefer to use.

Absolutely. Quality instant coffee tastes as good as a regular brew, when prepared correctly: dissolve in cold water, ONLY THEN add hot water.

I use instant coffee for baking. And I had instant coffee as part of the tea-making facilities in British B&Bs (but I definitely prefer the tea there).

I don't mind instant coffee and there are so many options. I get hired if I drink the same thing all the time. So some weeks I drink cold brew, some weeks I drink instant coffee, some week I drink iced and some weeks I drink tea. I alternate between different sources of caffeine pretty much every other week.

My wife prefers it. It's fine with sweet creamer.

Yes. I don't like it but sometimes I don't have time to make my normal pour over. Like lunchtime. Tastes pretty bad. Especially to a pour over coffee snob like me.

Even Costco sells it.

Dealing with coffee grinds got annoying. It’s also one of my first grocery store purchases when traveling.

Bonus points for instant iced coffee.

You can make a very nice (and strong) Dalgona with Cafe Bustelo instant coffee

I think it still represents something like 5-10% of the US coffee market.

Better doesn’t always drive out cheaper.

Me

I drink instant cappuccino, a habit I picked up from my wife. It's much less "coffee" than it is "vaguely coffee-flavored drink."