this post was submitted on 14 Jun 2025
39 points (95.3% liked)

Anticonsumption

244 readers
1 users here now

founded 3 months ago
MODERATORS
tfm@europe.pub
39
Amazon Doubles Prime Video Ads to 6 Minutes Per Hour (entertainment.slashdot.org)
submitted 1 week ago by tfm@europe.pub to c/Anticonsumption@europe.pub
5 comments fedilink hide all child comments
 

cross-posted from: https://lemmy.zip/post/41338874

Amazon has quietly doubled the ad load on Prime Video to 4-6 minutes per hour, up from the 2-3.5 minutes initially discussed when ads launched in 2024.

top 5 comments
sorted by: hot top controversial new old
[–] itsgroundhogdayagain@lemmy.ml 14 points 1 week ago

I was watching ads during Invincible and thinking I should just pirate this show I already pay for.

[–] Flamekebab@piefed.social 8 points 1 week ago (2 children)

We're talking about a service one pays for, correct?

[–] kittenzrulz123@lemmy.blahaj.zone 9 points 1 week ago* (last edited 1 week ago)

You pay for the service, you pay to rent shows, and then you watch so many ads it'll be cable levels in five years at this rate

[–] Daughter3546@lemmy.world 4 points 1 week ago* (last edited 1 week ago)

Streaming services are becoming (or has become) the new cable tv.

[–] ohwhatfollyisman@lemmy.world 3 points 1 week ago

soon we'll have 24h ad streaming services with the odd movie thrown in for good measure.