this post was submitted on 14 Jun 2025
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cross-posted from: https://lemmy.zip/post/41338874

Amazon has quietly doubled the ad load on Prime Video to 4-6 minutes per hour, up from the 2-3.5 minutes initially discussed when ads launched in 2024.

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[–] ohwhatfollyisman@lemmy.world 3 points 1 week ago

soon we'll have 24h ad streaming services with the odd movie thrown in for good measure.