Online Reviews Are Being Bought and Paid For. Get Used to It (www.wired.com)

submitted 4 months ago by mecfs@lemmy.world to c/astroturfing@lemmy.world

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cross-posted from: https://lemmy.dbzer0.com/post/23769589

You may want to start with the related article: The Decomposition of Rotten Tomatoes: The most overrated metric in movies is erratic, reductive, and easily hacked — and yet has Hollywood in its grip.

Critics have long been accused of accepting money from companies in exchange for a review of their gadget, book, or movie. Most writers would scoff at the idea, but the practice is widespread—and growing.

Archive link: https://archive.ph/JezNe

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this post was submitted on 10 Jul 2024

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